Education logo

How to Sell Fake Disease

Big Pharma's Marketing: Creating Fake Diseases to Push More Medication

By Isaac Ekow AnyidohoPublished 5 days ago 3 min read
    How to Sell Fake Disease
Photo by Thought Catalog on Unsplash

Pharmaceutical companies are accused of fabricating diseases to boost sales of their medications. The pharmaceutical industry is under scrutiny for allegedly creating fictitious illnesses to drive up the demand for medication. This practice puts doctors in a difficult position, caught between the interests of patients and the pharmaceutical companies. Metabolic syndrome, which is associated with abdominal obesity and is a precursor to diabetes, hypertension, and high cholesterol, is often used as an example of a condition that is exploited for profit. Experts such as Dr. Boris Hansel and Professor Jean Louis Depp are known for endorsing pharmaceutical drugs like Accomplice and Ribonomat for the treatment of metabolic syndrome.

However, studies like the Intra Heart study, which involved 27,000 participants from 52 countries, have suggested that metabolic syndrome may not be as significant a risk factor for heart attacks as previously thought. Some argue that metabolic syndrome is merely a concept created by the pharmaceutical industry, much like the idea of abdominal obesity syndrome. There was a consensus among scientists regarding the increased risk associated with metabolic syndrome, but there was also a significant scientific debate surrounding its existence and diagnostic criteria. The health risks posed by metabolic syndrome are not more severe than its factors. Disagreements exist within scientific studies regarding the severity of metabolic syndrome. This condition leads to metabolic disturbances and elevates the risk of cardiovascular issues. Despite experts expecting a negative evaluation, the drug received approval with heavily redacted documents. The experts at the proscrea review anticipated a negative outcome due to substantial doubts. The agency provided them with heavily censored documents, indicating a potential cover-up. Dr. Duprey received a $15 million grant from Sanofi for his Research Foundation on obesity, which aimed to shed light on abdominal obesity syndrome.

Dr. Duprey now regrets his association with the pharmaceutical company and the associated risks. Dr. Hansel received financial support from Sanofi for his research on metabolic syndrome. Sanofi provided Dr. Hansel with 23,000 Euros for his stress and metabolic syndrome study and also recognized his educational website on abdominal syndrome. Although Sanofi's support for Dr. Hansel's work was questioned, he maintains that it did not influence his professional opinions. The pharmaceutical industry promotes vague diseases to expand its market. Drug companies endorse conditions that affect a large portion of the population to increase their profits. They create medical conditions or broaden the scope of existing ones to expand their market share. The pharmaceutical industry is financing an osteoporosis awareness campaign, with Amgen, a pharmaceutical company, serving as the sponsor. Pharmaceutical companies are engaging in disease-mongering and exploiting people's fears for their gain. The marketing strategies employed by these companies revolve around instilling fear in individuals about various health issues such as aging, sexual difficulties, fractures, heart attacks, children's problems, and academic performance, ultimately transforming healthy individuals into patients. One example of this is the marketing of osteoporosis as a silent killer disease, which has led to unnecessary diagnosis and treatment with drugs.

Shirley, who was prescribed Fosamax for osteoporosis, experienced serious jaw issues instead. Furthermore, there is evidence of tampering with studies and a refusal to investigate the drug's side effects. Merck, the pharmaceutical company responsible for Fosamax, was fined $1.5 million for neglecting to study the relationship between Fosamax and osteonecrosis of the jaw in the Shirley Bowles case. Despite this, Merck continues to assert the drug's effectiveness in reducing fracture risk. It is important to acknowledge that osteoporosis treatment carries potential harm, and there is uncertainty surrounding the medicine's effectiveness and potential side effects. Consequently, pharmaceutical companies are facing lawsuits due to the adverse effects of their medications. The doctors, who have been trying to arrange a meeting with a medical director from Merck for the past three months, are growing increasingly frustrated with the lack of access.

The conference is being arranged by an organization that is embracing pharmaceutical companies wholeheartedly. Downplaying or omitting serious side effects in drug brochures. Concerns arise due to inconsistencies in the reported rates of side effects, questioning the accuracy and transparency. Pharmaceutical companies are reluctant to participate in interviews. Merck stated that no cases of osteonecrosis were reported during clinical trials. Sally Bowles is not mentioned, possibly not included in their marketing strategy.

stemtravelstudentdegreebullying

About the Creator

Isaac Ekow Anyidoho

A calm person with a cascading mind filled with ideas of my own and know that; I can make a difference with the support of people like you. Thank you.

Enjoyed the story?
Support the Creator.

Subscribe for free to receive all their stories in your feed. You could also pledge your support or give them a one-off tip, letting them know you appreciate their work.

Subscribe For Free

Reader insights

Be the first to share your insights about this piece.

How does it work?

Add your insights

Comments

There are no comments for this story

Be the first to respond and start the conversation.

    IEAWritten by Isaac Ekow Anyidoho

    Find us on social media

    Miscellaneous links

    • Explore
    • Contact
    • Privacy Policy
    • Terms of Use
    • Support

    © 2024 Creatd, Inc. All Rights Reserved.