How to Become an Online Course Creator?

Becoming an online course creator is extremely simple if the course creator follows an executable plan and uses the right resource. However, professionals doing it for the first time might find it challenging as many things might seem overwhelming. A top online course creator must keep many things when creating an online course. You need to consider many things as you need to meet the demands of both beginners and experts.

Let's discuss everything you need to know about how to become an online course creator.

What steps to follow to become an online course creator?

The global eLearning market is expected to reach $390.6 billion by 2026, with a growth of 11.7% every year. Within the broad market, the self-paced online course market will be worth $15.86 billion in 2021 in the U.S alone, which is excellent news for online course creators.

You can create online courses and make a solid living by monetizing your knowledge and expertise. Without further ado, let's get started.

Choose your topic

When you want to create an online course, you need a topic. The selection of an online course topic is critical as it can make or break your course. Choose a relevant and hot topic that is useful for your target audience. The subject need not be technical, but it must be relevant to your audience.

Business and technical topics are wise choices as many people are looking to establish businesses these days. Make sure you do Google searches for the topics you have shortlisted.

Determine your audience

Firstly, this must be the first step you must perform before choosing your topic. Everything related to your online course becomes relevant only if you know your target audience well. Identifying and understanding more about your target audience

Consider your audience's age, gender, education, employment situation, location, etc., to create an online course that caters to them the best.

Make an outline for your online course

You already know what you will teach through your course, but you must also decide how to deliver it. Record the outcomes and results after course completion. List out what skills you will help your students achieve. These things make the foundation of creating a valuable online course.

Choose the platform to host your online course

If you want to create a profitable and evergreen online course that keeps on bringing in revenue, it is important to focus on selecting a platform to sell your course. While there are a lot of platforms like Udemy to sell your online course, the best bet would be to create your own online course platform. While it takes effort, money, and time to build your website, you are going to benefit from it in the long run.

Design your online course material

When creating, recording, and editing your course content, focus on selecting the course materials, you will use. To make your online course interesting, make use of text, audio, video, screencasting, graphics, and more. It will help you to explain the concepts efficiently and help learners to grasp concepts easily.

Build a community

To stand ahead of the competition:

1. Make sure you earn the trust of your target audience.
2. Focus on cultivating relationships to create a solid connection with your audience on a personal level. This will also help you develop trust making things simple for you and your students.
3. Engage with your target audience by creating communities on different social profiles like Facebook groups, YouTube channels, Instagram, etc.

Create a brand of your own

Launching an online course on your own is important, but more critical is building a strong brand image in the market to bring in more course buyers to the platform.

Design a sales funnel

When creating online courses, designing a sales funnel is really important. It helps course creators to email sequences and speak to their audience effectively. Speaking through proper channels like social media can help you design the sales funnel and understand where your audience is in the sales funnel.

Process of launching your course and getting the first sale

The easy way to get the first-course deal is from your existing network. Start by offering a full month of free open group classes on different levels to your existing network.

Create lead magnets

Most online course creators use lead magnets which can simply be a free weekly class. You can advertise this through your social media groups.

It will work overall, but some weeks you might see fewer conversions, and some weeks, it would be more. But this is a strategy that might work for the majority of you.

Choose the traffic strategy that works best for you

Social media is one of the best traffic strategies that will bring excellent results. For example, focus on growing your Facebook or Instagram profile, and once you reach at least 2000 active and loyal followers, you can start implementing a bunch of different techniques. Post useful videos about the subject you teach. For example, if you are a Math course creator, post common shortcuts for easy calculation, give tips on solving difficult math problems, and run weekly tests to challenge users to crack interesting problems.

The main thing to keep in mind with a growing social account organically is consistency. Post at least 3 times a week, along with a few stories often until you start getting meaningful leads.

Advice for the first time online course creators

1. Do some research, not too little and not too much.
2. Do initial preparations, and yes, don't overdo it.
3. Create a cheap and quick pilot and see what you like the most and what you don't like.
4. Show your online course to your close circle and look for inputs from them.
5. Go and create your online course; you can always change it later.

Conclusion

If you are an educator or want to share your knowledge with your target audience, create an online course. To ensure your online course is successful and sells, make sure you consider the elements we have discussed, from minor details to major ones.