Can YouTube Shorts Be Monetized? What You Need to Know About the New YouTube Feature

YouTube Shorts: A quick look

As we’re seeing more and more online video platforms pop up, it’s easy to feel overwhelmed and unsure of where to begin. There are so many channels on YouTube that it can be difficult to know where to find the right content to showcase to the right audience at the right time. You could also end up spending the better part of your day hunting down the right video to post to your YouTube channel. Then there’s the small matter of finding a way to make money with it. YouTube Shorts is a new type of video that is about to disrupt the world of content creation by allowing users to create audiovisual content of very short duration—ideal for mobile viewing.

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Why are people excited about YouTube Shorts?

Well, the fact that we are currently in the midst of a video on demand (VOD) revolution and that people are spending more and more time online means that there’s an even better chance to make some money from your content. Plus, with pay-per-view (PPV) and pay-per-view-plus-digital-version (PPV+DD) channels on YouTube, creators can create YouTube Shorts and make money from them in a big way. So, are you ready to learn what motivated people to create YouTube Shorts in the first place? Here are a few reasons why people are excited about YouTube Shorts: Better monetization options: With YouTube Shorts, people will be able to create videos of much shorter duration and make them available for shorter periods of time. This will make it easier for people to watch and for their favorite content creators to make more money. More views: With increased competition from other video on demand services and an expanding number of devices to choose from, your YouTube content will have a better chance of going viral. You can expect more views and more plays from your video if you choose to create YouTube Shorts. More engagement: With the growing popularity of social media, it’s likely that your brand of YouTube content will get the chance to reach a wider audience. Whether that’s through your social feed or on your YouTube channel, more people will be able to experience your videos if they’re enjoying them as much as you are.

Can you make money with YouTube shorts?

Yes, but it’s not easy. The best YouTube Shorts creators will be able to monetize their work quickly and easily. You can’t just slap a “make money with YouTube shorts” label on your channel and start mining Google AdSense (or other paid ads) immediately. You’ll need to register your channel with Google and apply for Product Advertising Exchange (PAAX) credits. Once you’ve got those squared away, you can start looking for new revenue streams. There are plenty of other avenues to monetize your YouTube Shorts other than ads which, for the most part, won’t affect your overall reach.

Monetization alternatives for YouTube Shorts

There are plenty of other ways to make money with your YouTube Shorts, beyond paying Google to place ads on your videos. You can also try applying for WPMU Credits, Netflix or Amazon Prime and selling your closed-ended subscription-based services. There are also plenty of alternatives to subscription-based services which, when you think about it, makes more sense since YouTube Shorts are ad-free. You can avoid the headache of dealing with pesky subscription boxes and bills by letting your YouTube Shorts be consumed entirely free of charge.

Final words: Is monetization coming soon?

Depending on your point of view, monetization coming soon may be a good thing or a bad thing. On one level, it seems like YouTube Shorts was an inevitable move for Google’s video platform. Not only do people want to be able to watch videos ad-free, but they also want the ability to do so without having to wait for a video to air on TV or for the Web version to be available. It makes sense for Google to offer those two versions of the video at the same time since people will be able to choose which one they want to view. It’s also worth noting that YouTube is watching its video subscriber base which, if you believe the numbers, is growing at a rapid pace. That said, it’s also important to note that Google has been experimenting with different business models on YouTube. We’ve seen various forms of subscription-based revenue and closed-ended services and it’s clear that the company is still exploring different revenue models. But don’t write off monetization just yet. It seems like Google is ready to give the industry a new model and the world will soon be able to see what kind of model they’ve chosen.