This is How Karol G Empowers Diversity and Inclusion With KG0516

Karol G is a multi-platinum star and one of the world's top female Latin artists. Now the singer surprised her fans with the release of her new album "KG0516".

The title "KG0516" refers to a flight number derived from Karol G's acronym, accompanied by the month and day (May 16, 2006) when the artist signed her first record deal , thus beginning her journey to becoming the global superstar she is today. According to Karol G, the album title intends to invite fans to venture into this new artistic era, where she transcends herself musically into novel dimensions.

The flight metaphor is brilliant, thinking about how we face a pandemic that has grounded us and seized our longing desire to fly. Karol G hopes to clear our troubled minds by transporting us to her vibrant and colorful musical dimension.

Fans will be astounded and thrilled to connect with the artists they love at an entirely different level because the record shows the singer experimenting with many sounds, genres, and unique vibes to create something we hadn't heard before in her discography.

Thus, with her third studio album, the Latin GRAMMY-winning singer-songwriter is ready to show her artistic evolution and high musical versatility. Not content with being the coauthor of all the songs on the album, the singer made her debut as a music producer alongside her long-time collaborator, Ovy On The Drums.

Through these songs, Karol G explores a wide range of musical genres, including innovative fusions of Reggaeton's characteristic rhythms with influences from Pop, Country, Bachata, Mexican music, etc.

The album contains 16 songs and includes major collaborations with high caliber artists such as Alberto Stylee, Anuel AA, Brray, Camilo, Emilee, Ivy Queen, J Balvin, Juanka, Ludacris, Mariah Angeliq, Nathy Peluso, Nicki Minaj, Nicky Jam, Ozuna, Wisin & Yandel, Yandar & Yostin and Zion. Each of the album's collaborators comes from a distinct part of the globe, allowing each song to have a unique sound perspective.

KAROL G became the #1 Latin artist on Spotify's global top

Back in December 2020, Reggaeton superstar and top-ranked Latin artist landed on Spotify's global top, climbing into the streaming platform's top 10 with her single, titled "Bichota."

"Bichota" was written by KAROL G and her longtime producer and collaborator, Ovy On The Drums, and is an anthem that delivers a message of empowerment and inclusion for all. In KAROL G's own words:

"Bichota' is a celebration for all women and all men who choose to be fearless and fabulous…"

“Bichota” is linked to the Puerto Rican slang "bichote," deriving from the English term “big shot.” But "Bichota" is not the only KAROL G song that continues to be a hit on digital platforms. "Tusa" with Nicky Minaj was the most listened to Latin song worldwide during 2020. Bichota remains in Spotify's Global Top 100 and the official video keeps gaining millions of views on YouTube.

Karol G ranks high for the 6th edition of the Latin American Music Awards

Karol G was the most nominated female artist for the 6th edition of the Latin American Music Awards with 9 nominations. Again, the singer proved her status as one of the most popular artists in the Latin music industry by being the female artist with the most nominations for this edition of the Awards. The superstar proclaimed as the #1 female artist of 2020 was nominated in the following categories:

1. Artist of the Year
2. Song of the Year - Karol G, Nicki Minaj - "Tusa
3. Favorite Artist - Female
4. Favorite Artist - Urbano
5. Favorite Song - Urbano - "Tusa"
6. Favorite Song - Urbano - "Caramelo"
7. Collaboration of the Year - "Tusa"
8. Collaboration of the Year - "Caramel
9. Social Artist of the Year

The singer and songwriter continues to influence the music industry globally by achieving transcendent hits, thanks to her artistic versatility and ability to break multicultural and stereotype barriers. 

"Location" also debuted on Billboard's "Hot Latin Songs" top chart, occupying #6, behind its predecessor single, "Bichota" at #5. Karol G has become the female artist with the most Top 10 chart entries over the past 5 years.

Adding to her greatest hits, the single "Bichota" broke the record for the highest Spanish-language song by a female artist to reach the top spot on the chart in 20 years. "Bichota" has become an anthem for diversity and inclusion worldwide.

Final considerations

Karol G's empowerment anthem "Bichota" has become one of the most popular Latin music songs, with almost 1 billion global streams. Meanwhile, the recent single "Location," featuring Anuel AA and J Balvin, achieved the Platinum mark in the US. The song debuted at #6 on Billboard's "Hot Latin Songs" chart, making Karol G the female artist with the most entries in the chart's Top 10.

"Bichota" and "Location" are part of "KG0516," as are the worldwide big hits "Tusa" with Nicki Minaj and "Ay DiOs Mío!" On March 26, the singer released the video for "El Makinon:"

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-Rui