The third generation of Eastern European witches. A child of the Soviet Union, lived through actual Communism. A journalist. A makeup artist. A realtor. Speak 4 languages. Made NYC my hometown in 2009.
Feature Your Features
You would hear a lot from makeup artists: “You don’t even need makeup, we only enhance what is already beautiful”, “You are so stunning, we only ENHANCE WHAT IS ALREADY BEAUTIFUL”.
Anatomy of the Face
I loved watching Botched – American reality television series that premiered on E! in 2014. It followed plastic surgeons Terry Dubrow and Paul Nassif as they "remedy extreme plastic surgeries gone wrong."
My Grandma's Secret
My grandmother was a night owl. Her childhood passed in 40s, when the Soviet Union was battling its 5 years in World War II. That’s when she got the habit to listen to the radio all day and all night long. The radio back then was the only source of information – they had huge radio speakers in the streets when the announcements about frontline were made. My grandmother loved to tell that the famous radio announcer Yuri Levitan had such a deep giving chills voice, that everything he’d say sounded monumental – bad sounded horrible, and good sounded great. There were rumors that Hitler personally was dreaming of hanging Levitan once he’d take over Moscow.
Makeup Says Something About Your Personality
It was 8 years ago, when I looked up at the glossy urban Sephora sign anxious to step into the fragrance department and bring myself back to my childhood, a time when I cherished French perfume. This was my first day at the Upper West Side store in NYC.
Why You Can't Learn From Beauty Influencers
Aren’t those Instagram, TikTok and YouTube makeup tutorials cute?! We love seeing the transformation like in a blink of an eye and how a fast, basic edit turns the basic (or not so basic) girls into unrecognizable divas with enormous products on their face? Yeah, they are like little magic pills we can swallow endlessly in long subway rides or before going to bed, trying to detect conspiracies: Are they Photoshopped? Are these two different people? Is it a filter or her skin really looks like this? Did she overdraw her lip or she had fillers to start with?