Digital marketing is a platform where various businesses promote its brands by using the internet and online tools. And in whatever business or services you are doing, you cannot ignore digital marketing trends.
The Web or the Internet is the decisive technology of the knowledge Age. The web isn't a replacement technology: its ancestor, the Arpanet, was first deployed in 1969 (Abbate 1999). It had been within the 1990s when it had been privatized and released from the control of the U.S. Department of Commerce that it diffused round the world at extraordinary speed.