Robert Bernstein
Stories (1/0)
- Top Story - June 2018
4 Signs That Point to Soccer's Continued Growth in the United StatesTop Story - June 2018
With news breaking that 2018 World Cup TV rankings in the United States have dropped as much as 44 percent since the 2014 World Cup, it would be reasonable to conclude that soccer may not be on the rise as was once believed. What this number doesn’t take into account is the fact that Brazil, the host country of 2014, is in a much more similar time zone to the United States than Russia, this year's host. More obviously, in 2014 the USMNT not only was in the tournament but was highly competitive, making it out of the group stage. Ultimately, the TV ratings shouldn’t be considered a major factor towards soccer’s growth in the US. Instead, what should be considered are these four signs that point toward substantial growth for soccer moving forward.
By Robert Bernstein6 years ago in Cleats