6 Strategies to Help Small Business Owners be More Successful in 2022
2021 was a tumultuous year for us all. Very few small business owners selling products, whether online or in-store, managed to navigate the year without being affected in some way by the coronavirus pandemic.
The Customer Experience in 2022: 7 Trends You Need to Know
2021 has been a shift in customer service support towards digital channels. Businesses had to quickly develop new ways to deliver excellent client experience. Today, even those that were just considering the possibility of going digital have now fully embraced eCommerce.
Tips & Tools to Give Your Startup/Small Business a Boost
Are you a small business owner or an entrepreneur just starting off? Great! Like other entrepreneurs, you too must be considering boosting your business while keeping expenses as low as possible. However, there are some inevitable costs that you cannot rule out, but you can minimize the overheads by using the best tools.
6 Key eCommerce Marketplace Metrics To Track When Measuring Success
Every business has to keep track of metrics to measure success and ensure growth. In other words, metrics serve as measurements for the health of a business. They also serve as a way for the owners and managers of eCommerce marketplaces to realize which benchmarks they’ve met and to set new ones.
eCommerce Marketing Myths, Debunked
Starting an online business is not easy. There are plenty of tasks to be done in only so much time. On top of that, many tend to fall into the trap of finding shortcuts to success. This is often a result of misconceptions and myths floating in the market.
How To Use The Holiday Season To Increase Your Customer Base?
With holidays just around the corner, businesses are gearing up to increase sales and make the best out of the situation. Especially after last year, since most businesses were shut due to the pandemic and subscriptions were exchanged as gifts. But now that people are out on the streets again, holiday shopping is going to regain all its pomp and create frenzy on local shopkeepers. This is the busiest time of the year for businesses and is rightly so.
7 Smart Ways to Improve Your Google Web Stories for Search Results
We all know that people love to engage and interact with stories. A lot of social media networks have already been using these tappable stories. Google has recently rebranded AMP Stories as Web Stories and now has its own ‘fully immersive’, ‘best in class’ and ‘amazingly engaging’ version.
Why B2B Companies Need To Think About Content Marketing Beyond Lead Generation
There is no denying that content marketing is essential for B2B companies. However, in this regard, another question appears: Are B2B companies exploring all the possibilities that content marketing offers?
Do You Provide Services to SMBs? Here’s How to Help Your Clients Optimize Their Customer Engagement
According to a recent State of the Connected Customer report by Salesforce, 83% of customers expect immediate engagement when they get in touch with a business. Even after the purchase process is complete, customers expect instant gratification and constant engagement.
8 Ways to Increase The Conversion Rate on your Dropshipping Store
Increasing conversion rates is the next best thing to having content that attracts people to your online store. There is no strict recipe for success, but all in all, higher conversion translates to more sales and more profits for you and those working with you. Every niche is different, and so is every audience out there, so being able to observe and bring good judgment can be crucial.
5 SEO Tips to Boost your Sales
Focusing on search engine optimization, or SEO is one of the most important parts of running an eCommerce business today. It refers to a variety of strategies that can help you to rank higher on relevant search engine results pages or SERPs. If you can create a good SEO strategy, you can drive more traffic to your website and ultimately increase your sales!
6 Tips On How To Make a Custom Social Media Strategy
The impact social media has had on the marketing world over the last decade is undeniable. It has proven time and time again as a powerful tool in connecting with your audience and spreading brand awareness. All things every marketer should strive for, be it a small business just starting out or a large corporation.