Naomi Lara
Bio
Stories (5/0)
The Buyer and The Persona:
So you’ve just opened your business and are ready to start marketing. You’ve established your company’s design to your liking and product to perfection. You’re ready to get out there, and start selling, but where do you start? Before a product gets on the shelf, think about the type of store it’s going to be placed in… the type of person that shops at that store and the type of person that walks passed and moves along. The same way a store has it’s ideal customer base, is the same way you have to decide what type of buyer your product attracts and what type of buyer you want your product to attract. This is the basic concept behind finding your perfect “Buyer Persona”.
By Naomi Lara3 years ago in Journal
10 Easy Ways You Can Reduce Plastic Waste Today
An overwhelming 200 million tons of plastic are produced per year, with more than 80% not being recycled. Throw-away culture has taken over and will soon destroy our land and oceans if action isn’t taken soon. Here are some tips you can use to help fight against plastic pollution:
By Naomi Lara3 years ago in Lifehack
A Deeper Dive into Plastic Contamination of the Ocean
With our oceans already filled with over 160 million tons of garbage, our oceans are facing a crisis! It is now estimated that by 2050, plastic debris in the oceans will outnumber fish. Plastic consumption is rapidly increasing, putting marine life in harm's way and destroying natural ecosystems.
By Naomi Lara3 years ago in FYI
13 Things to Know Before Adopting a Chow Chow
Known for their distinctive fluffy lion-like appearance, Chow Chow’s are astonishingly one of the oldest dog breeds, dating back to ancient Asia. Here are some things you should know and consider before taking in this beautiful breed:
By Naomi Lara4 years ago in Petlife