Branding has been given many definitions by many sources. In the dictionary you may find two different definitions: the action of marking with a branding iron or the promotion of a particular product or company by means of advertising and distinctive design. In the other hand businessdictionary.com defines branding as creating a unique name or image for a product in the consumer’s mind, mainly through advertising campaigns with a consistent theme. But branding goes more deeper than that. Branding is deeper than a logo or an advertising campaign. As said by Marty Neumeier, branding is “created by a person’s gut feeling about a product, service or company.”
If you are a college student, you know working and going to school full-time can be extremely stressful. In my opinion, the two do not mix. Having an entrepreneurial mindset has helped me find fun ways to make a few extra bucks to spend without raising my stress levels!
Instagram has become one of the most used social media networks in the world. With over one billion active users, the Instagram platform has become a competitive place, which makes getting exposed to a larger audience a bit challenging. This guide will show you a few tricks and hacks that will take your Instagramming to the next level!