Martech Cube
Joined October 2021
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Martech Interview with Brian Mullin on Customer Data
Martech Interview with Brian Mullin on Customer Data Founder and CEO of Karlsgate, Brian Mullin sheds light on the importance of customer data shaping business in Martech Interview on Customer Data. He focuses on personalization, targeted campaigns being utilized in the past. Evolving privacy regulations, shifts in the technology landscape, and heightened awareness over consumer privacy rights are all driving change within the digital marketing space.
By Martech Cube2 years ago in 01