Every girl has been through it. The struggle of finding the PERFECT skincare routine. I've spent years spending money on expensive and inexpensive skincare products that beauty gurus swear upon, but in reality.. none of them worked for my skin.
When it was my second year of high school, I was finally of age in Canada to start making my own money and to start thinking about where to apply for my first job. During this process, I was genuinely confused. I asked myself the age-old ironic question, “How am I going to land my first job when I don’t have any work experience?”
Put yourself in your “donor mode”. You are a philanthropically minded consumer, you’ve either worked at a charitable or non-profit organization for a long time, been a donor yourself, or rigorously volunteered. In the materialistic and capitalistic society, marketing is much different in the charitable and non-profit world. Understanding the psychographics and consumer behaviour of your consumer, or in the charitable and non-profit world; donor or volunteer, is crucial if you want your target donor or volunteer to respond to your marketing efforts.
This month of December (aka. The most giving time of the year), I realized how easy, convenient, and affordable it is to give back to your community.