Jude noronha
Joined March 2022
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The Link Between Net Promoter Score and Revenue Growth
Understanding Net Promoter Score (NPS) Net Promoter Score (NPS) is a measurement used to gauge customer satisfaction and loyalty. It is calculated based on a simple question - "How likely are you to recommend our product/service to a friend or colleague?" Customers provide a rating on a scale of 0 to 10. Those who respond with a 9 or 10 are considered promoters, 7 or 8 are passive, and 0 to 6 are detractors. By understanding NPS, businesses can assess their customers' willingness to recommend, which is linked to revenue growth.
By Jude noronha4 months ago in Journal