Joshua Wajnryb
Stories (2/0)
How to Find Your Way Around Instagram's Algorithm
What Does Instagram’s Algorithm Mean for Marketers? The algorithm change at Instagram is a big deal for brands because it means they’ll no longer be able to rely on getting brand awareness just by posting to their followers. In the past, if you posted something to your followers, that content would stay on the first page of their feed as long as you had many likes and comments. But now, as soon as a new follower comes along, they’re shown posts that Instagram’s algorithm has determined they’ll like. In other words, the algorithm change means you have to keep posting to gain followers. If you wait too long between posts, the new follower won’t see any of your old content, and will likely unfollow you before they even have a chance to get acquainted with your brand.
By Joshua Wajnryb2 years ago in Journal
How to Find Your Way Around Instagram's Algorithm
What Does Instagram’s Algorithm Mean for Marketers? The algorithm change at Instagram is a big deal for brands because it means they’ll no longer be able to rely on getting brand awareness just by posting to their followers. In the past, if you posted something to your followers, that content would stay on the first page of their feed as long as you had many likes and comments. But now, as soon as a new follower comes along, they’re shown posts that Instagram’s algorithm has determined they’ll like. In other words, the algorithm change means you have to keep posting to gain followers. If you wait too long between posts, the new follower won’t see any of your old content, and will likely unfollow you before they even have a chance to get acquainted with your brand.
By Joshua Wajnryb2 years ago in Longevity