Co-Founder & Managing Director Fourstarzz Media | Forbes Agency Council | Influencer Marketing Technologie & Services
How to Negotiate with Influencers in 6 Steps
Negotiating with an influencer is tricky. You need to make sure you’re offering them fair compensation for the work you are expecting. At the same time, you may need to work with a limited budget.
How to Create a Roadmap for Your Social Media Marketing Strategy
The recent COVID-19 pandemic has led to massive lockdowns around the globe. As a result, people have started using social media more regularly. In fact, according to Facebook, there's been a sharp increase in the usage of their platforms.
How to Track Influencer Marketing Success
Influencer marketing may have quickly become one of the most popular methods of digital marketing. However, it’s far from perfect, and one of the major reasons for that is the fact that marketers still don’t know how to track influencer marketing effectively. In fact, measuring influencer marketing ROI is a major challenge for 52% of marketers.
How to Use Instagram Stories for Influencer Marketing
Did you know that 500 million Instagrammers use Instagram Stories to share content every day? Unlike social media posts, Instagram Stories are temporary. They stay on a user’s profile only for 24 hours.
What is Whitelisting on Social Media? Things You Need to Know
Influencer marketing may be a relatively new concept in marketing, but it has quickly caught the fancy of digital marketers all over the world. In fact, according to Google Trends, it’s already surpassed the popularity of print marketing and has become nearly as popular as video marketing.
How to Use Influencer-Generated Content to Grow Your Business
Do you know what the biggest benefits of influencer marketing are? You can boost your brand awareness, engagement rate, and grow your sales.
How to Increase Brand Awareness Through Influencer Marketing
Creating and growing brand awareness is the first step of the sales funnel. Without it, you can’t expect to get new leads and conversions. That’s why it’s one of the most critical steps as well.
An Ultimate Guide to Local Influencer Marketing for 2020
Nearly 90% of consumers used the internet to find local businesses in 2019, out of which 33% did so every day. Additionally, 82% of consumers read reviews of local businesses online, and positive reviews make 91% of consumers likely to use a business.