Street Marketing – Posters for Marketing your Alcohol Brand
Alcohol marketing aims to get a brand's name in front of as many people possible. The same marketing methods are applicable regardless of whether the brand is involved in wine, whiskey, or liquor. The way the marketing message is communicated varies depending on the medium used and the generation. Your brand's ability to approach the alcoholic beverage market in a proper manner will make it difficult for you to succeed. Marketing is essential to make your brand stand out in a competitive marketplace.
How Valence Aims to Provide Better Access and Funding for Black Founders & Executives
Valence is a company that aims to improve access to funding and support Black executives and entrepreneurs. Guy Primus is the CEO of Valence. He was also my partner, Kobie Voller. Follow these links to see two outstanding Black executives working at the intersection between technology and venture capital.
Top 5 Startup Costs that Can Destroy Your Business
Most startup founders are very ambitious and motivated in the beginning. As time passes, however, their motivation dwindles and eventually they give up on their dreams. This is why? They are simply unable to manage startup costs.
The Shades of the Black Lives Matter Movement
I would never have dreamed of such a day in America. I could not imagine the possibility of rubber bullets and tear gassing, unmasked acquaintances, and close contact of strangers made insignificant by the pandemic. Imagine streets filled with thousands of people marching together as the disease spreads.
What does the Black Lives Matter Movement mean to you?
The United States has experienced a momentous time in the last few months with regard to the Black Lives Matter movement and the pandemic. I've seen the devastation in our country and how it has forced many people, including me, to reconsider the lenses through which they see the world, as well as the way that it has targeted Black people. This has made us look at ourselves and our families to see the negative stereotypes that we perpetuate every day. As a South Asian citizen, I have learned about the harmful practices that affect Black people. The most common example is colorism. This practice has been embedded in South Asian culture since colonization. We need to take a step back, reexamine and have difficult conversations both with ourselves and with others so that we can all move forward together. It is important to recognize that America was built on systems that were designed to serve white people. Only when that realization is made can we begin to rebuild these systems for everyone's benefit. Non-Black POCs like me must learn about their own history. This includes how the Civil Rights Movement led to the United States allowing people from all Asian countries to come to the United States and how the Model Minority Myth has only harmed Black people. It is important to understand the history of Black brothers and sister by reading informative articles, watching documentaries, and watching movies that depict certain aspects of our society, such as the prison system. Also, it is crucial to create spaces for BIPOC to be heard, seen, and supported. As young people, it is our responsibility to be the best allies possible. This includes avoiding performative allyship and making use of any platform that we have to raise awareness. We can stop injustice by signing petitions, contacting representatives and continuously educating ourselves.
The diversity of the recent Black Lives Matter protests is a good sign for racial equity
Protests have been erupting across the US since George Floyd's death by the police in Minneapolis, May 25. While demonstrations continue with no ending, many have pointed out that they are the " broadest in U.S. history." It is difficult to ignore that these protests were different.
How To Improve Your Business To Business E-Commerce Order Management
B2B eCommerce companies are rapidly gaining in popularity. Today, eCommerce companies provide support to B2B buyers and customers that have grown with digital technology. E-businesses must have a great order management system in place to satisfy their customers.