Christopher Olive
Stories (1/0)
Top Sustainable Fashion Brands - You Might Love to Wear
There are endless so-called sustainable fashion brands popping up in the market every other day that it becomes a hassle for the environmentally-friendly fashion enthusiasts to pick out a brand that is actually doing the work in favor of the environment. The truth is that fashion has an extensive waste problem and fashion brands cannot really become sustainable overnight. Sourcing recycled, regenerated, organic or innovative raw materials ask for an extremely massive investment than cheap textiles that the majority of our clothing is made up of. Not to forget, it requires years of planning to create responsible supply chains that have a less environmental effect. For most consumers, it is really easy to fall for green washing marketing strategies- with fashion brands using misleading images, or focusing exclusively on one ‘green’ business practice- particularly when these messages come from a designer or retailer you love and shop every now and then. But now is the time to clean up our act as much as our beloved brands do, and you can play an essential part to drive the fashion industry forward by educating yourself and promoting the brands that are making an effort to do better. In this article, we have curated a list of sustainable fashion brands that are not only extremely stylish but also excellent for the environment.
By Christopher Olive3 years ago in Styled