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White label digital marketing is a service that allows businesses to offer digital marketing services to their clients under their own branding. In other words, a white label digital marketing agency provides services such as search engine optimization (SEO), social media management, email marketing, and pay-per-click advertising, among others, to a business that then sells those services to their clients as their own. The white label digital marketing agency remains behind the scenes, handling the work and delivering the results, while the reseller maintains their own branding and client relationships.