The ways businesses reach to customers have changed with the fast-growing Internet tools over the years. Now, large businesses and new startups adopt another way to grow and expand through influencers, the modern channel of digital advertising. Society is more engaged than ever before on the Internet, and spends most of the time connected to their social media with apps like Facebook, Instagram, Twitter, or Snapchat; just to name the top ones, where it’s possible to stay updated with the latest trends, unlimited information and events of the world. And here business owners use influencers who can provide high engagement rates to their websites and increase sales. It’s obvious that social media has been displacing the traditional advertising tools. Even at its early stages, the influencers industry reports yearly earnings of nearly two billion dollars in 2018, and it’s expected to double in the oncoming years.
An Autonomous Sensory Meridian Response is where a person experiences a static-like tingling sensation. This usually begins across the skull or neck and cam move throughout the body. ASMR is an unexplored topic in an emerging community that recently started to catch science’s attention. There have been numerous reviews on multiple forums about this particular topic and the findings are peculiar. In 2010, a Facebook group created by Jennifer Allen brought together many followers of this phenomenon that haven’t found a specific word to express what they were feeling. The group has grown exponentially since then. In the following paragraphs I will explain in more detail what ASMR is about, its benefits, and I will share my personal experience with it.
Independently of their background, any person attending to college or any other educational institution faces pitfalls, even more when he or she is a working student. The years that students spend in College are really arduous. With two or more classes taken, a student finds himself or herself stressed out with assignments, essays, quizzes, projects, and the like to pass each class and go to the next semester.
The service industry is a quick and demanding place of work where workers barely stop to check their phones or have a glass of water. As stressful as dynamic, it requires a lot of patience, kindness, good memory, and skilled arms to perform any given task quickly and efficiently. But perhaps, the most difficult thing to do is to sympathize with customers. Pleasing their demands isn't easy at all, but our job is to keep them as satisfied as we can.
In today’s business world, it is important to establish certain standards to maintain ethical behavior and moral values. Each individual holds different principles that are shaped early in life by family, religion, educational background, and culture. These help create order and equilibrium among people, and keep a peaceful atmosphere in family, institutions, and in the workplace. In this latter one, ethics play an essential role in the longevity of a firm, regardless of its nature or the industry it belongs to.
We all at some point of our lives want to fit in the society's perception and please its expectations. What expectations? Well, the right age to get married and have kids, what degree you should obtain if you want a good future, where to live, etc... Perhaps we do it because we want to feel ourselves as part of something, or accepted by a group, a community, or an organization. It might be okay, as long as you don't lose your own identity and keep your ideals. However, the truth is that these expectations please an imaginary individual called popular thinking. Even though many people may agree on certain expectations or thinking, it doesn't mean it has to be correct or, at least, the best way.