Book Review: Affiliate Marketing Accelerator Program
Affiliate marketing is a performance-based marketing strategy where individuals, known as affiliates or publishers, promote products or services on behalf of merchants or advertisers in exchange for a commission for each sale, lead, or action generated through their marketing efforts. It's a symbiotic relationship where affiliates earn income by driving traffic and sales to the merchant's website, while merchants benefit from increased exposure and sales without bearing the full cost of traditional advertising.