Top 5 Features of Instagram that Business Owners Use to Gain Followers

Did you know that — you can schedule your future Instagram posts or make your bio more appealing to appear in the Explore tab?

With the latest new features and additions, it's wonderful to see how Instagram quickly develops new features and functions to address a variety of business issues and help customers in supporting their favorite brands.

However, now, more than ever, keeping up with the latest trends is challenging. It's because, nearly every week, Instagram introduces its new features. You can use these features to connect with your followers, increase your brand reach and gain more Instagram followers. To learn more about the latest features of Instagram, read out the following blog:

Latest features of Instagram

Reels Template:

Do you know that 91% of Instagram users who are active on Instagram watch mostly videos on the app on a weekly basis? Therefore, reels are among the best features that every brand should use to grow their following and enhance their engagement.

However, if you think it will be tough to make an Instagram reel, you should use the app's new reel template feature to make videos more rapidly.

Reel templates can be used by anyone to create reels more quickly and effectively. These are pre-existing templates. Before you access templates, locate an Instagram Reel that you want to utilize as a model.

However, there should be music and at least 3 clips added to the reel. When you've decided on the video you want, follow these steps:

Step 1: Point at the three dots in the right corner of the reel to use it.

Step 2: Tap use as a template

Step3: Add media at the bottom and choose the videos and photos from your gallery that you want to include in your reel. You can use different videos to create one interesting reel.

Step 4: When you are happy with the outcome, click Done or Next, preview your Reel, and share.

Remixing reels :

In a way, quite similar to the well-liked Duet feature on TikTok, Instagram's Remix feature enables you to make a reel in response to an already-existing Reel. Remixes are thought of as reactionary Reels that follow the original Reel. Additionally, if the creator of the content has enabled remix access, you can remix any Instagram Reel.

This function can be very useful when choosing when you're not sure what to make next. Don't worry; just remix someone else's video! Undoubtedly, the most popular video format for Instagram's Remix feature is the challenge format. You can participate in challenges, dance with others, make humorous replies, etc.

Interesting Stickers:

Many new interesting Instagram features are now available to use in reels also, which were earlier used only for stories. For instance, to gain more followers, marketers and content producers can include the following stickers in their Reels:

Quiz: to spread new information or test your audience's knowledge.

Pool: To know the opinion of your followers, or create a poll asking what content they want next.

Emoji Slider: Let readers share their thoughts on your content or a particular topic.

Dual Camera:

With Instagram's new dual camera feature, users can simultaneously record content with their front-facing and back-facing cameras. The front-facing image will show up in a small window on the side, and the back-facing camera's image will occupy the most of the screen. This dual feature is only accessible when making reels.

Insights for Reels and Live Sessions:

Instagram's Insight for Reels and Live content help business owners and content creators to get a comprehensive view of their Reels and Live stats. Influencers and brands aiming to increase their reach should consider this information.

The new feature replaces Instagram's Account Insights section, which provides professional users with demographic and peak activity statistics to evaluate the success of their posts. In addition, users can now view statistics data for a wider range of post types.

FAQS about Instagram features

What are Instagram's main features?

Instagram has a wide number of features. Some of them are reels, filters,

stories, story highlights, Live Sessions, AR Filters, IGTC, etc.

What is the most used Instagram feature?

Instagram Hashtag is one most used and most popular Instagram features. It improves the range of your post.

What is unique about Instagram?

Unlike any other app, Instagram can allow to add of hashtags to public stories also. This makes stories visible to more people who are searching for the same hashtag or location.

What is Instagram best for?

Instagram's main purpose is to enable users to post images or videos with the audience.

Bottom Line

To know more about how to build organic followers on Instagram, get in touch with Social Sensei now. We are a leading social media management agency that will help businesses to boost their followers and improve engagement on Instagram. To know more about our services, explore our site now.