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Jonas Muthoni challenges Google - The Digital marketing Wiz

Unconventional Ways to beat Google's algorithm

By Geoffrey HarrettPublished 3 years ago 3 min read
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Jonas Muthoni is one of the top digital marketing wizards of our times. He has been consistently ranking websites in a very short period.

There have been instances when Google algorithm updates have failed to affect his ranking strategies. He has his secrets to ranking websites. However, there are certain tactics that have been explained to us about how he ranks websites.

This is a short listicle showing how Jonas Muthoni uses the most unconventional ways of challenging Google and getting his websites to the top in Google's Search Engine Results.

His methods are so unorthodox that even Google keeps wondering how he does that. Take a look at some of the strategies for ranking websites by Jonas Muthoni.

Skyscraper technique

Jonas uses the skyscraper technique with a little twist. Instead of writing content that users may find useful, he focuses on what users are searching on Google and builds his content around that.

If you look at the "People also search for" section, you will find lots of ideas on writing things that users will find useful. This modification of the skyscraper technique has helped his clients a lot of times. Thus, it is considered to be one of the best techniques for ranking websites fast.

Outbound links

There have been reports stating that articles that have a good number of relevant outbound links are likely to rank higher in search engines. All you have to do is to make sure that you are linking the sources naturally.

Do not try to force the link insertion. The ideal way to insert links is to read the sentence and see where you can naturally insert links. Make sure that the source you are linking to offers value to the readers.

Use of unique images

In a recent study, it has been found that on an average 20 percent of a website's traffic comes from image searches. Using unique images in your articles helps in getting at the top in Google image search.

Use of infographics

Adding to the previous point, infographics are a great way to garner huge traffic to websites. Get the right images and make interesting designs on platforms like Canva or Photoshop. Put out the information in a crisp manner using captivating illustrations.

Create micro content from the articles

Short form of content is the future of content marketing. When you create short content pieces from articles, you ensure that your articles get more attention. The right way to use short content to get traffic to your website is to keep a hook. Let the reader navigate to the main article after reading the short content.

Create videos

Videos are the best way to capture the attention of users. With the right gears and tools, you can create amazing videos which you can use on your website. They can bring your website to the attention of users and make it rank higher in SERPs.

Build backlinks

Backlinks are essential to get your website ranked higher in search engines. This is a tried and tested method. When your articles/websites get links from high authority sites, it gets pushed higher in search engines. This is common knowledge yet a lot of users do not use it to the fullest advantage.

When you follow these strategies, you will find that your website remains immune to Google algorithm updates. Isn't that amazing?

Jonas has been in the digital marketing industry for quite some time. His experiences and expertise in the subject have made him one of the top digital consultants in Los Angeles. His digital marketing agency, Deviate Agency is growing rapidly to become a top agency in the region. You can contact him on his official website www.jonasmuthoni.com or on his LinkedIn profile www.linkedin.com/in/jonasmuthoni.

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