How to Increase Followers on Instagram in 2023?

Instagram, which has more than 500 million active users each month, is a highly targetable visual marketing tool for any brand. It offers a wonderful opportunity for people to develop a committed following that grows alongside their business.

But gaining followers on Instagram is not as simple as you think, especially in the beginning. Given this, a very common question that most business owners have is, "How to build organic followers on Instagram in 2023?"

Well, Instagram followers are a vital element of your online community - not just a growing number. However, increasing your Instagram following could result in more website visitors, more sales, or even a reputation as a trendsetting influencer. To know more about how to gain more followers on instagram, read out the following blog:

How can Instagram help businesses to Grow?

Instagram is an excellent social media platform for expanding audiences. By using this platform efficiently, many business owners can:

• promote their products or services,
• reach out to their target audiences
• increase the visibility of your business,
• generate new leads, and drive more sales

By using high-quality and unique content, business owners can efficiently sell their services on Instagram. They can also offer customer support to their customers by answering customer comments and direct messages.

Ways to Increase Instagram Followers in 2023

There are many ways to increase Instagram followers in 2023. However, some of the top ways are:

• Collaborate with Brands and Influencers:

One of the top ways to gain Instagram followers quickly is to collaborate more with like-minded influencers or to use the best influencer marketing strategies in 2023. As a result, you will get access to a sizable, specifically targeted audience.

Additionally, collaboration does not need to be costly and bank-breaking.

The finest ones are usually simple and beneficial to both parties. For example, imagine that you are coordinating a giveaway with a business. Their products will be presented to your audience, and you'll have access to their market. Although it's a simple strategy, you need to have a specific amount of followers—at least more than 1 or 2k—in order to create long-lasting relationships.

• Use a clear call to action:

Before launching an influencer marketing campaign, you must be aware of its goal and make it apparent to the influencer. For example, if your objective is to grow your Instagram following, the collaborative post's call to action should be to go to your brand's Instagram.

Ask influencers to tag your brand in their stories or feed posts and to include a mention of your business in the description to make it easier for the followers to visit your brand's profile. This is another best way to grow your following on Instagram.

• Promote Your Instagram Posts on Facebook and Twitter:

You can also increase your Instagram followers by promoting your Instagram posts on other social media sites like Facebook and Twitter.

This can be done by sharing your Instagram post again, organizing a Facebook event and encouraging people to join your page to see your post, or generating an advertisement using Facebook's Ads Manager.

You can also promote your Instagram posts on Twitter as well.

• Tap into Instagram Reels:

Reels are currently the most popular on-going content on Instagram.

Additionally, Instagram's algorithm promotes reel content's exposure in search results. So make the most of this feature as much as you can.

In your reels, use well-known music, be imaginative, and present your own narrative, use filters and, most importantly CTA ( Call to Action). All of these are important for profile visibility and SEO.

• Use Relevant Hashtags for Your Content:

With the help of appropriate hashtags, you can reach a whole new audience. Use hashtags that are branded for your business or that are relevant to the people in your target market. If users find your hashtags relevant, they are more likely to follow your brand.

• Steal Followers from Your Competitors:

You can attract the followers of your competitors by communicating with them. Users who have already followed your competitor's account represent a highly qualified audience who may end up representing your brand. To engage with consumers, follow them, like their stuff, and comment on it. Your brand is more likely to develop the more you engage with them.

• Create High relatable and shareable content

Another great way to reach new audiences is shareable content. There are several post types that receive a lot of sharing. Motivating reels, relatable poetry or phrases, popular memes,etc are some of the highly sharable content. Basically, all it takes is just one post to make a significant impact.

Memes are more easily shared and have a wide audience, especially when they are about trending topics. Create a meme that fits your brand's niche and the tastes of your target audience.

Bottom Line

These are some of the best ways that you can use to get a lot of followers on instagram. You can also hire the best social media management agency, such as Social Sensei, to boost your productivity and boost your Instagram followers.