60 Second Storytelling

Matthew McConaughey wants you to know about the best thing he's made with his pants on.

Let's allow that to simmer there for a moment. Go on, read it again.

I don't know about you, but it makes my mind race a bit... and it races to a pants-less Matthew McC. (This is not unwelcome, IMO). And I think that's exactly what he wants.

Matthew and his wife Camila have come out with their own brand of tequila: Pantalones. He gave Jimmy Fallon a quick product pitch when he was a recent visitor on Jimmy's Tonight Show.

He did it in 60 seconds, following this formula:

1. Make it a story
2. Connect the product to the story
3. Add some numbers to back up the pitch
4. Use humor

Here's how it went:

Now: Do it in Writing

This is an unofficial prompt.

The only prize is glory... and that I will make a post that includes all entries... AND declare a winner.

Alright? (Alright, alright, ALRIGHT!, amiright?)

The details:

• Write an elevator pitch that could be spoken aloud within 60 seconds. (1-25 points)
• Use the structure above to do so. (1-25 points)
• The product is something associated with the upcoming Solar eclipse. It can be something that already exists or something you make up. You do you. (1-40 points)
• Link to this prompt somewhere in your post, and add it as a comment to this post. (5 points for each). If it isn't linked here I won't for sure know you've done it.
• It can be posted wherever you like, based on Vocal's standards of wordcount within the various Communities.
• All entries to be completed by (ummm- checks calendar...) midnight your time on April 8, 2024.
• If you record yourself and include it in your post you will delight me to no end... and I'll give the entry 20 additional points automatically to reflect the going above and beyond.

OK- What else?

Just like micro fiction, which forces us to distill what we write in a concise manner, to narrow our focus to a concentrated concept, the ability to deliver a smooth elevator speech is a handy thing to cultivate.

Job interview coming up? Be ready to give a 60 second reason for why you are the correct choice.

Sales role? C'mon; you already use this, don't you? Adding the story element to your usual pitch will turn that features/advantage/benefits into a sold and happy customer.

Negotiating with teenagers. (First- good luck. I promise nothing. NOTHING. Teenagers are HARD.) Give it a try and let me know how it goes.

Networking? Be ready with a 60 second pitch as an answer to 'So, what do you do?'

I look forward to seeing your entries!

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Comments welcome.

• Don't forget to add a link as a comment once your entry goes live!
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