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The Law of Averages: How One Sales Job Taught Me a Lesson for Life

The Law Of Averages is one of the most commonly taught concepts in the sales world. Find out why it's so powerful and how you can use it to find success in your life.

By Jonathan LeePublished 6 months ago 3 min read
The Law of Averages: How One Sales Job Taught Me a Lesson for Life
Photo by Andrew Neel on Unsplash

One of the first jobs I had was selling telecommunication services door-to-door. It was a tough job with no base salary, and I worked on a commission basis. Sometimes, I would work for 60 hours a week and still come out empty-handed.

But the training was exceptional, and one concept that stood out to me was the law of averages. It's a powerful concept that I've applied in all areas of my life, and it's brought me massive success.

The law of averages is simple: the likelihood of certain events evens out if the frequency is increased. In other words, if you keep doing something repeatedly, you will eventually achieve the desired outcome.

In my sales job, I encountered three types of customers: hard-nosed customers who were satisfied with their current provider, medium difficulty customers who were willing to listen, and easy customers who were already looking to switch providers.

The law of averages taught me that if I spent an entire day encountering only hard-nosed customers, I shouldn't get discouraged. If I kept knocking on doors, I would eventually encounter an easy customer. And this was often the case.

I remember one day when I spent ten hours knocking on doors in a huge apartment complex with over 300 doors. I encountered many hard-nosed customers who yelled at me, and I was starting to doubt the law of averages. But when I reached the last three doors, they were all easy customers, practically begging me to switch them over.

This experience taught me that the law of averages is not a hoax. It's about taking action repeatedly and consistently, even when faced with rejection. This concept applies to all areas of life, not just sales.

Whether you're looking for a girlfriend, a job, or recognition for your creative work, you'll encounter a large majority of rejections. But if you keep taking action, you'll eventually find those who are excited to work with you.

The law of averages is a reminder that life is a numbers game. The odds are never in your favor, but if you keep playing, you'll eventually win. Don't get discouraged by rejection. Instead, use it as a learning opportunity and keep taking action. The law of averages will work in your favor if you let it.

The law of averages is not only applicable to sales or personal goals but also to business and investments. Many successful investors, such as Warren Buffet, use the law of averages to make investment decisions. Buffet once said, "I buy on the assumption that they could close the market the next day and not reopen it for five years." This means that he invests in companies that have a good track record and are likely to perform well in the long run, even if the market experiences short-term fluctuations.

Similarly, businesses can use the law of averages to make decisions about their products or services. For example, if a business has a new product that is not selling well, they can continue to market it and improve it based on customer feedback. The law of averages suggests that if they keep trying and improving, eventually, they will find a customer base for the product.

In conclusion, the law of averages is a powerful concept that can bring success in all areas of life. Whether it's personal goals, sales, investments, or business decisions, the law of averages suggests that if we keep trying, we will eventually succeed. The key is to not give up after facing rejection or failure but to keep pushing forward and improving. As the famous saying goes, "If at first, you don't succeed, try, try again."


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