Move-to-Earn the Next Big Crypto Thing?

I give up on my new workout plan in one week.

You too?

It’s obvious that the current fitness apps are not doing enough to encourage people to exercise. It makes sense — people’s motivation lasts for a few days, after that, we forget & delete the app eventually. At least that is my thing (with rare exceptions).

A fitness program alone is not enough to motivate you!

It’s clear — the modern fitness industry as it stands simply isn’t doing enough to get people to exercise.

Despite the billions of dollars invested in businesses that create new equipment or workout regimes, only a small percentage of people can maintain a consistent fitness program.

Therefore, it is not your fault (I mean it is a little bit), only our basic human nature is to blame.

Here comes money (with Move-to-Earn)!

That is why the “move to earn” movement is so crucial. This new kind of fitness promotor gives individuals worldwide an instant, unambiguous reason to get healthy by promoting activity and paying people to work out.

Imagine that! Being paid to work out! Who would not follow that for more than a couple of days?

The reason why it might just work?

Losing weight or toning up takes weeks to years to show results but getting paid is an instant benefit that almost anyone can appreciate. Do not get me wrong, working out just for the money is wrong!

You need to work out for yourself and hey, if you get paid by doing it, that should be a motivation to keep you going.

The business model is complicated…

The question is — how can a company pay you and from where does that money come from?

A lot of current traditional fitness apps that pay for working out have been unsuccessful. Why? Because bootstrapping the resources and network required to sustain a thriving pay-to-workout economy is challenging.

Therefore, many models are built with backward incentives. Let us look at an example.

HealthyWage is a start-up that rewards customers for achieving their weight loss objectives. Unfortunately, the company’s revenue structure was designed to profit when users failed to accomplish their objectives…

It’s easy to see how this would result in a clear conflict of interest.

Blockchain can change this model into profits for you and the company!

Blockchain is giving the move-to-earn a fresh take on life.

Instead of profiting off users’ fitness goals, businesses should charge a small fee on transactions, providing positive incentives to encourage more people to live better lives.

Furthermore, blockchain financial structures encourage users to become invested in the project and feel a feeling of ownership, which encourages them to invest in their fitness journey.

Simply put, the company earns money by users doing transactions and gives a part of that back to the community. Of course, there are other types of revenue the company can make as well and we will discuss them next time.

I hope this succeeds.

I am not going to lie. I do not like Play-to-Earn and I think Move-to-Earn will have just as hard time maintaining a sustainable business model.

What I do believe that the biggest difference is, is that people play Play-to-Earn for money and they use Move-to-Earn just as an additional motivator to work out.

Purely because of this, I believe Move-to-Earn has a bigger potential than Play-to-Earn. Afterall, who would not like to earn some money by doing something good for their body?

Let us see what the future shall bring!

This is my second article here. I am so happy that my first one got 5 likes!

This is amazing. Thank you Vocal community, I am extremely happy to be a part of it.

To the future onward!