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How to Spot the Best and Worst Banks Before You Open an Account: Based on Customer Reviews

We gathered practical tips and key factors to consider when choosing a bank.

By Joanna Clark SimpsonPublished 6 months ago • 3 min read

Choosing a bank is more than picking a place to store money. Your bank is your financial partner. It supports how you earn, spend, save, and grow your money. The best banks don’t just store your money; they offer you convenience, ease of access, transparency, and trust.

Therefore, choosing a bank should be an intentional, well-researched process to ensure you find a partner who supports your financial future.

Analyzing reviews on PissedConsumer and recent survey on best and worst banks in America, we gathered practical tips and key factors to consider when choosing a bank.

What Key Factors Should You Consider Before Opening a Bank Account?

Below are the key factors to consider when determining which bank to open an account with in America, including how to spot the best vs worst banks for each factor.

Fees and Costs

Banking fees and costs affect your finances directly as they impact how much money you get to keep. Even seemingly small and insignificant amounts can add up and eat into your balance over time.

Customer reviews indicate that banking fees and costs are among the most common sources of customer frustration. Customers are not only concerned about high costs but also frustrated by hidden fees and unexpected charges, which are common among the worst-ranked banks. Furthermore, customers have difficulty obtaining refunds for unwarranted charges.

Before opening an account, ensure that the bank discloses all applicable fees and charges. The best banks keep fee structures simple and predictable. They also send alerts before overdrafts and penalties occur.

Convenience and ease of access

With advances in technology, the best banks understand that customers expect fast, flexible, and 24/7 access to their bank accounts and funds. Therefore, they offer accessibility across multiple channels, including mobile and online banking, a wide network of ATMs, and physical branches. They also ensure that no matter your access point, transactions are secure and fast.

While most of the worst banks offer digital tools, customer complaints indicate that accessing funds can be slow and difficult. For instance, the worst banks in America receive numerous mobile banking complaints, such as frequent app crashes, login issues, system outages, and delayed transactions. In other cases, the banks have limited access to ATMs or physical branches.

Security

With the rising rate of fraud and scams, a bank can offer great convenience features, but if it cannot protect your funds, it is not worth it. Gone are the days when banking security was just about physical vaults. In the era of mobile and online banking, banks must also provide digital security and have in place fraud detection and prevention systems.

The best banks in America offer the following security features:

  • FDIC deposit insurance to ensure that you do not lose your money in case of a security breach.
  • Fraud detection and monitoring that alerts you or blocks any suspicious activity.
  • Strong data encryption.
  • Multi-factor authentication for mobile and online banking

The worst banks receive frequent complaints about fraud and scams that lead to unauthorized transactions, outdated security systems, delayed investigations, and in most cases, customers are not compensated for financial loss due to a security breach.

Customer Service

Customer service is a critical factor that influences your experience with a bank. It determines how easily problems are solved when they arise, how supported you feel, and whether you trust the institution with your money. If the customer service is poor, even small issues can turn into major financial stress.

The PissedConsumer survey found stark differences between the best and worst banks. The best banks offer excellent customer service, whether you are opening an account or resolving issues. They offer customer support across multiple channels and communicate clearly.

They mostly stand out for efficient issue resolution. Typically, their customer representatives are well-trained in company products, features, and policies. In addition, they are professional and empathetic, and they follow up to ensure that your problem is fully resolved.

On the other hand, the worst banks have low customer resolution rates and low customer service rankings. They receive numerous complaints about difficulty reaching customer representatives, long wait times to reach support, delays in resolving issues, and unhelpful or rude representatives, among others.

How to Choose the Best Bank for You

First, determine your banking needs and narrow down prospective American banks that offer the services and features you are looking for. Before you open your account, check customer reviews and ratings for your top prospects across various review platforms.

While you want banks with high overall customer ratings, don’t just stop there. Proceed to read online reviews. Look out for complaints about billing issues, high operational costs, poor customer service, mobile app login issues, delayed transactions, and fraud and security issues. Most importantly, pay attention to whether the companies resolve the reported consumer issues.

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About the Creator

Joanna Clark Simpson

Joanna is the Head of Marketing at PissedConsumer.com, a review platform and consumer advocacy website. She specializes in marketing and customer service and provides tips on current trends and consumer news.

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    Written by Joanna Clark Simpson