What I Learned the Day I Stopped Asking What My Krugerrands Were Worth
The better question, it turned out, was how anyone had arrived at the number in the first place
The envelope in the back of the wardrobe
My father died in March, and among the things he left was a brown envelope that had been taped to the underside of a shelf in his wardrobe for what I can only assume was decades. Inside were eleven Krugerrands. Seven of the big ones, and four smaller, which I later learned were halves and quarters. There was no note. There was no list. There was nothing at all to say when he had bought them or what he had paid, only my mother's vague memory that he had picked some up "in the eighties, when everyone was worried".
I am not a collector. I am a fifty-one year old woman who teaches Grade 6 and has never in her life owned anything whose price changed by the hour. For about two months that envelope sat in my house and I did nothing about it, partly out of a superstition I could not defend, and partly because I had no idea where to begin.
When I finally did begin, I did what everybody does. I typed the obvious thing into my phone late one evening and started reading. And what I found was a great deal of noise.
Everyone had a number and nobody had a reason
The first three places I contacted all gave me a figure, and all three figures were different. Not wildly different, but different enough that I could not ignore it. One was over the phone, sight unseen, which even I could tell was strange. One came from a man who told me the market was "soft at the moment", which he said in a tone that suggested I should feel lucky he was offering anything at all. The third came with a long explanation of his overheads that I did not ask for.
What none of them did was tell me how they had reached the number.
I want to be careful here, because I am not accusing anyone of anything. I have no idea whether any of those offers were good or bad. That is precisely the point. I had no way of knowing. I was being handed conclusions with the working scratched out, and I was expected to pick one.
It was my brother-in-law, who trades in nothing more exotic than industrial fasteners, who reframed it for me. He said: stop asking them what they will pay. Ask them how they got there. If they cannot walk you through it, you are not comparing offers, you are just comparing confidence.
That single reframing changed everything about how I went at it.
What I started asking instead
Armed with that, I went back out and asked four questions of everyone I spoke to.
What gold price are you working from right now, and can you show it to me. This one sounds aggressive written down but it is not, and the good ones answered it instantly. The gold price is public. It moves all day. A buyer working from a number they will not show you is a buyer working from a number you cannot check.
Are you weighing and assessing each piece on its own. This mattered more than I expected. My eleven were not eleven of the same thing. The halves and quarters each hold their own fraction of an ounce, and I was told, by more than one honest person, that a mixed holding assessed as a single lump can come out meaningfully lower than the same holding assessed piece by piece. That is not fraud. It is just laziness, and it comes out of my pocket.
What sits between the gold value and the offer, and why. Every buyer takes a margin. Of course they do, they are running a business, and anyone who pretends otherwise is being silly. The question is whether they will say so. A buyer who tells you plainly that there is a margin and roughly what shapes it is a buyer you can actually evaluate. A buyer who folds it all into one flat figure and looks impatient when you ask is telling you something without meaning to.
When does the money actually arrive. Not "when it clears". Not "once we have checked a few things". On the day, into an account in my name, before I leave.
The part I got wrong
I had assumed that all of this hinged on authenticity, on the risk of something being fake. Everyone online seemed obsessed with testing. And yes, when I did eventually sell, each piece was weighed and put through a handheld analyser on the desk in front of me, which took a few seconds and was mildly interesting to watch.
But it was never the thing that mattered. Testing is a minimum. It is the floor, not the ceiling. Every legitimate buyer does it and it tells you nothing about whether the offer you are being handed is fair. I had spent weeks worrying about the one question that was never actually in doubt, and almost no time on the question that decided how much money I walked away with.
If you are where I was, I would skip straight past the authenticity anxiety. Spend that energy on the arithmetic.
What I would tell my March self
I sold in the end, to a company in Illovo I had found by going carefully through who buys these things in this city, and I would not pretend my research was exhaustive. I asked my four questions, I got four straight answers, and the figure was itemised per piece in a way I could follow. When I asked about the smaller ones, the person doing the assessment explained the fractional weight without me having to push. That was the moment I relaxed.
I do not know whether I got the best price available in Johannesburg on that particular Tuesday. What I do know is that I understood the offer I accepted, which is a different and in some ways better thing.
If you are sitting on an envelope like mine, three things.
Do not decide anything in the first week. The urgency is almost always manufactured, and the gold price will still be there.
Read up properly on where to sell Krugerrands before you contact a single person, so you walk in knowing what a normal process looks like. When I finally sat down and worked through where to sell Krugerrands near me properly rather than in a panic at eleven at night, the whole landscape made far more sense, and the guidance on what separates the best place to sell Krugerrands from the rest was worth an hour of my time.
And ask the how, not the what. It is the only question that tells you anything.
My father never explained why he bought them. I suspect he could not have told you the gold price on any given day either. But he understood, in the way people of that generation often did, that some things are worth holding onto until you know what you are doing with them. I am glad I waited the two months.
About the Creator
Josh Maraney
Josh Maraney is the founder and CEO of Top Click Media, a specialist digital marketing agency in South Africa and a Google Premier Partner. He has been doing digital marketing for almost 20 years
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