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Social Media’s Impact on Business | Benjamin Suchil

Benjamin Suchil on social media's impact on business.

By Benjamin SuchilPublished about a year ago 5 min read
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Businesses can greatly benefit from social media as it allows them to reach out to their target audience and respond to their inquiries immediately. It also allows them to stay engaged and evaluate their competition. Social media can have a positive impact on a business's revenue, customer service, and brand recognition. It can also help them evaluate their competitors and determine how they are using it for their growth. Here are some ways that social media can impact your business.

Social media allows your business to become omnipresent

According to a study, over 40% of consumers prefer to interact with brands through social media as it gives them instant gratification. Through social media, businesses can reach out to their target audience and interact with them in a seamless manner. It can be done through various platforms such as Facebook, Instagram, and Twitter.

Omni-channel customer service is very important for a business as it allows it to provide a superior customer experience. However, it is also important to have the right tools and systems in place to deliver a superior experience.

Social media puts you in front of a wider audience

Almost 90% of marketers claim that their social media efforts have increased their company's exposure. Also, 75% of them have seen an increase in traffic. Social media is an ideal way to build brand awareness and interact with your customers.

People turn to social media platforms to learn about new products and services, as well as get information about promotions and deals. Social media platforms allow businesses to share news about their industry and promote their products and services. It also allows them to build trust with their customers. 

Word of mouth is key

Word of mouth is very important for a business as it allows it to build its brand awareness and interact with its customers. Due to the evolution of social media and interactive platforms, the role and impact of word of mouth have changed.

The changes brought about by these interactive platforms have affected how businesses can leverage word of mouth for marketing. According to a study, over 70% of consumers see online reviews as recommendations that are similar to what their friends and family members provide.

Social Media can be economical 

SMM is a growing trend among businesses, allowing them to build their brand awareness and interact with their customers more effectively. Social media marketing techniques are designed to target various applications and networks.

One of the main advantages of social media marketing is that it is more cost effective than traditional advertising. It allows businesses to build brand awareness and interact more effectively with customers.

One of the most common types of social media marketing campaigns is one that involves establishing a presence on various platforms. Other forms of social media marketing include creating shareable content, conducting surveys, and holding contests.

One person can reach thousands of people through the sharing or re-tweeting of a message from your company for free. Businesses that don't use effective strategies are missing out on an opportunity to connect with their customers.

Social media platforms have many positive aspects for businesses, allowing them to build brand awareness, interact with their customers, and reach out to more potential customers. However, they also have certain negative elements that can negatively affect a company's success.

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About Benjamin Suchil

Benjamin Suchil enjoys living in Forney, Texas, for several reasons. While being the fastest-growing city in its county, Forney maintains a strong sense of community values. Historical artifacts are abundant in this town and relay the proud history that can be found everywhere. Benjamin is an active member of his close-knit community and enjoys antiquing in his spare time. The “Antique Capital of Texas” earned its name because of its abundance of antique shops and quaint overtones, none of which would exist without the railroad.

In 1973, Texarkana, Arkansas, and Dallas, Texas became connected by the Texas and Pacific Railway. When construction began in the region now known as Forney, the town honored the railroad’s civil engineer by naming the post office after him. The community grew by the thousands, and commerce migrated along with housing.

Forney had developed into a bustling town by 1891, with more than 50 commercial establishments, including a bank, an opera house, and two hotels. Forney grew as ranch and agricultural goods increased. The plains that encircled the town were filled with native grass that produced pleasant, nutritious hay when cut and baled. For the following 50 years, “Forney Prairie Hay,” as it was called, was one of Forney’s most important exports. Once the hay supply was complete, it was replaced by cotton. Forney had eight cotton gins by 1910, the most of any Texas town of its size. Each autumn, 15 to 20,000 bales of cotton were ginned and delivered to cotton markets throughout the United States. Electricity and municipal water and sewage lines were finished during this period, making Forney one of the first minor Texas cities to receive these facilities. The late 1920s saw the opening of the new Dixie Highway (U.S. 80), which improved car mobility in this region. The Texas Interurban Rail Company opened the Dallas-Forney-Terrell rail route in 1923. This streetcar-type electric rail line ran through the center of Forney and functioned as an advanced commuter-type service for ten years.

Since then, small businesses have been encouraged and supported in Forney to keep the town successful while maintaining a hometown feel. Benjamin Suchil opened his business, Imperial Floor Rentals, relatively recently. He takes pride in knowing that his clients receive exceptional products and first-rate customer service. Among the items that Benjamin rents are performance stage backdrops, custom dance floors, bar/DJ scenescapes, cake/ceremony platforms, and vinyl graphics. For Ben, the client comes first. He is dedicated to bringing visions to life using an expert crew that adapts to the specific needs of each project.

To learn more about Benjamin and his company, visit his other website, benjaminsuchil.net.

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About the Creator

Benjamin Suchil

Benjamin Suchil is a successful entrepreneur who lives in Forney, a suburb outside of Dallas, Texas. With a background in the electric trade, Benjamin launched a new career in flooring and event decor rentals with Imperial Flooring, LLC.

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