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Online Shopping Surge in the UAE as Pandemic Transforms Consumer Attitudes!

Online Shopping Surge in the UAE

By Desertcart UAEPublished 3 years ago 5 min read
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Noone knows about the unpredictability of time. It was very hard to digest that a pandemic would create havoc in the lives of people all around the world. Due to the pandemic a lot of things have been changed. The lifestyles and the ways of working of people have been drastically changed. The mundane activities and conventional livelihoods the people were living happily in, everything has been changed overnights. An unexpected yet difficult time for the people made them change their wholesome schedules of the day and at work. The sufferings are increasing and there’s hardly anything that anyone could do to save people from dying. But with the changing scenarios people gradually opt for new ways that could be beneficial to them in their lifestyles of living. One could notice a boom in online shopping of lifestyle products especially during this period of crises.

The time made us realise the value of freedom even more strongly. As people were confined inside their homes, the basic needs couldn't get any less. In order to keep pace with the ongoing life it became essential for the people to use online shopping portals. Consumer online buying habits increased which led to a sudden surge in the usage of online shopping portals.

Consumers have started relying more and more on the online shopping sites for buying their essentialities. There are factors affecting consumer attitudes towards online shopping such as-

Time Constraint- As people got confined in their homes because of lockdowns that happened. A number of responsibilities increased on the shoulders of the bread earner. As people are doing work from home, they hardly will have time left to buy the basic groceries from the nearby markets. The online shopping websites have come up with great ideas and ways in which in a very less time people could buy whatever they wish to in bulk. The shortage of time and increase in the overall responsibilities led people to showcase a boom in online shopping.

Shortage of Savings- due to an unexpected occurrence of pandemic crises all around, people suffered largely in terms of facing losses in their businesses. Life changed drastically which led to upside down conditions of people financially. The lives of people are such these days, that they are living mostly on their prior savings. The shortage of money led people to do online shopping more and more. The online shopping portals have products at reasonable rates for all types of buyers. There are timely discounts that help people in saving a lot of their money. The range of the products on the online shopping platforms is different from the market price range therefore, a lot of consumers find it more suitable to buy their basic groceries from the online shopping mediums only.

Online shopping in UAE is pulling a lot of consumer’s attention. People in UAE are buying products from online shopping websites in bulk and these portals are not only giving enough space to the customers to buy products but also to the retailers, rich merchants and businessmen to sell their products at affordable prices. The businessmen of UAE are appreciating this new outstanding surge which is letting a lot of people to shop with satisfaction. The ease that the online shopping provides is commendable and the customer services are available 24*7 on the portals to help people in their shopping experiences.

Online shopping surge has transformed the consumer’s attitude at large. Earlier people never used to be much interested in buying stuff online and used to prefer offline mediums or branded stores to shop. But due to the pandemic, a lot of rules and restrictions have been introduced that do not let people go into the physical market and shop. Due to the safety of people from Covid-19, the governments of different countries have imposed lockdowns that are to ensure safety of the people first. The online shopping mediums turned out to be great options for both the buyers and sellers.

The businesses of UAE have also got a ray of hope through the online shopping mediums. Name a brand and a person will be able to find it on the online shopping websites. The wholesome interaction and participation of buyers along with the sellers and retailers has now started taking place in the virtual or technical world.

Online consumer shopping habits and behavior have been changed. Basic groceries can be bought easily by a single click. Earlier there used to be one or two payment options on the online portals but now it has become very easy for you to choose from multiple payment options. The companies, big brands are getting amalgamated with the online shopping mediums to sell and endorse their products. There’s more and more indulgence of people on online mediums these days. Averagely a consumer spends 3-4 hours daily on online shopping portals of his or her day to buy essentialities online.

Intern access before the pandemic wasn't a topic of much concern. But due to the pandemic, the living of a person got dependent on internet access as almost everything becomes technical and virtual now. Consumer online buying habits have changed, nowadays people don’t wait to pay cash on delivery only, there are various other payment methods especially to pay online and receive the products quite early. The features that the online shopping mediums are introducing for the better shopping experiences of the consumers are commendable.

The reach of the people have become more and there is an increase in the online shoppers day by day.

Boom in online shopping has led to the participation of a holistic physical marketplace in one virtual medium. Sellers, retailers and buyers all interact at the same place. Online shopping has a huge reach in the entire world, therefore it has become easy to buy and sell products at the international level. The international brands and buyers are able to work together in harmony, even in these horrific times of pandemic.

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