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Is Wish Online Marketplace the Right Choice for You?

Wish has become one of the largest marketplaces globally. But is it right for you? Let's know.

By JyotiPublished about a year ago 3 min read
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Why only wish to sell online when you can sell on Wish? Wish online marketplace can make your wishes come true. If correct, it must be to become the best seller and boost sales, isn’t it? You must be eager to know how to sell on the Wish marketplace. But before selling on any new platform, you must know everything about them. Keeping this in mind, here is the list of things should know -

What do Reports say about Wish?

Established back in 2010, Wish is not only famous in the US but also a renowned marketplace globally. And, it was the most downloaded eCommerce application worldwide in 2018. This gave a further boost to their sales, and the Wish marketplace became the third biggest eCommerce platform in the US (by sales). These achievements are pretty impressive for a company established only a few years ago. Above all, they make Wish the best-selling marketplace.

Many sellers use mutliple Marketplace Integration to sell effectively on many marketplaces at the same time.

Here are some statistics that prove why Wish is the best marketplace to sell online -

  • Presently, over 500,000 merchants are selling on the Wish marketplace
  • Around 500 million customers shop from Wish.com globally
  • Wish marketplace sells over 2.4 million orders every day
  • This marketplace generated a total of $2.5 billion in revenue in the year 2020
  • The seller can sell in 100+ countries with the Wish marketplace
  • This marketplace has about 200 million products listed under thousands of categories

Pricing System on Wish online marketplace

Pricing is another crucial factor that determines if a platform is the best marketplace to sell online. So, here is the price you have to pay to sell on the Wish marketplace -

The price you don’t have to pay:

  • Zero registration fees
  • No monthly or annual subscription fees
  • Zero product listing fees

The price you have to pay:

  • Commission fees (up to 15%) on the total selling price of the product (Original price plus delivery charges)

Who can sell on Wish marketplace?

Recently, Wish marketplace has updated its merchant sign-up process. Now, the platform has become an invitation-only platform for new merchants.

This Product Quality Improvement Step is part of a bigger endeavor to increase consumer confidence in the Wish marketplace.

This regulation was in effect immediately, which means that new vendors will have to go through a 'multi-step qualifying procedure to register for Wish merchant.'

Wish's Vice President of Product for Merchants and Logistics, Mauricio Monico, remarked about the Wish Merchant SignUp Process Update:

"Our overarching objective is to provide a pleasurable environment for people to purchase high-quality items online, and this begins with merchant sign-up. As we focus on collaborating with higher-quality businesses, the addition of an 'invite-only' sign-up experience will go a long way. It's just one of many enhancements we'll be introducing this year to improve the Wish user experience."

So, how would this invite-only merchant registration affect certain Wish employees? So, here's the answer:

What is Wish hoping to accomplish with this move?

From the Perspective of Seller/Merchant:

  • Improve the Competition for Quality
  • Genuine vendors should be able to sell Genuine items

From the Standpoint of User/Customer:

  • Increase user trust
  • Improve product quality
  • From the Standpoint of Platform:

    • To create a platform where only the best merchants can offer their products
    • Control product price fluctuation
    • Block/remove vendors who lack trustworthiness

    Which Product Categories Sell the most on Wish?

    Here is the list of items you can sell on the Wish online marketplace - Fashion, Baby & Kids, Tops , Gadgets , Watches , Home Decor Accessories, Makeup & Beauty, Wallets & Bags, Phone Upgrades , Bottoms, and many others

    Also, Don’t Forget

    These are some other essential points that you should know and will help you understand how to sell on this platform.

    • Wish and Branded Refurbished Products: You can sell both new as well as refurbished items on the Wish marketplace. However, you must deal with only the branded refurbished products.
    • Apt Price: This platform isn’t the best-selling marketplace for you if you sell high-end, expensive products. Wish allows listing only the premium quality items that are sold at an affordable cost.
    • Authorized Seller of the Brand: If you want to sell branded items on the Wish online marketplace, you must have authorization before listing items here. It can be in the form of a license, trademark, etc.

    So, is this marketplace suitable for listing your products?

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    About the Creator

    Jyoti

    Jyoti is a content writer & strategist who loves exploring different platforms to engage with sellers and inspire them to grow. Her work includes planning & preparing the content of different forms, from long blog posts to short microblogs.

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