Getting Your Book Noticed in 10 Cost-Effective Ways

Congratulations on finishing your book! You've just finished a significant project, so it's time to take your future bestseller to market. No matter your level of marketing knowledge, you can still learn what needs to be done. While we want it to be published and to be on bestseller lists, reality has a way of showing us we have more work to do. To help you get started on your marketing journey without going bankrupt, here are ten practical approaches that won't break the bank!

Social Media: The Good, the Toxic, and the Ugly

For some, social media can be a valuable resource. One of the benefits of using it is that it's free, and you can also connect with other authors and readers. Authors should try to avoid drama on their social media pages.

Twitter, Facebook, and Instagram are hotbeds for readers waiting for authors to follow or books to satisfy their reading appetite. Check out hashtags such as the #writerslift hashtag. The #writerslift hashtag has proven to help make connections on most social media networks.

Two: Get Instagram reviews as part of your marketing arsenal. Before approaching book reviewers, it's best to first establish connections with a few communities. Never be pushy or rude, and you'll be more likely to get reviewed by doing so.

For example, you can use Instagram Live and recorded videos to get in front of the masses if you love video. Your reach will be increased by making connections and collaborating with others. You will gain new followers and increase engagement.

Free books are always a hit among readers, and giveaways are a lot of fun. Your newsletter will grow as a result of this. You can run giveaways for free using apps like KingSumo. In addition, you will increase social media engagement.

Getting Personal with Physical Promotion

Five: A bookmark is a must for physical books! Create bookmarks for your latest publication that match the cover or represent the content of your book. Swag is always appreciated, and bookmarks are inexpensive.

Six: Getting many cards or flyers printed for a low price is a good idea to give out at coffee shops or other offices.

Thinking outside the box - Promoting creatively

Seven: Get involved as a guest blogger. Authors and sites are always looking for guest bloggers, and guest blogging is a great way to get your brand out there and connect with readers. Always make sure that your posts are engaging and well-written.

Eight: Make sure you are interviewed by as many people as possible. In an interview, you can discuss the craft and shamelessly pitch your latest book, whether it's on a blog, website, or podcast.

Nine: We still can't live without our newsletter! Newsletters are the most effective marketing channels, and this can take time to develop, but they will be worthwhile in the end. You can collect email addresses through giveaways. You can navigate the world of newsletters and newsletter swaps with sites like Bookfunnel and Booksprouts, too.

Ten: Your website is only second to your newsletter in importance. Most authors, including yourself, are not graphic designers. It's okay, as Wix, Weebly, and WordPress allow you to create that kind of template. Your book and newsletter will be more successful if you find something that will match your style and genre.

With the right approach, you can more than conquer the beast of marketing. Take small steps at first to avoid getting overwhelmed. Stay with what's working. Try something else if that doesn't work. Don't give up!

I appreciate you for taking the time and reading my article! As an author myself, I understand how marketing can be a thorn in our side. Please give my article a share on social media as it helps me generate more views. If you prefer, join my author newsletter for my latest stories and books! While you don't have to, I'd definitely love for you to leave a tip if you choose, as it buys the coffee that keeps me writing.