5 Top SEO Trends for 2021 That You Need to Know

Today, when you're searching for a topic on the internet, you can see all of the websites identified with the answers at the top of the search engine results page (SERP). Without a question, these websites are based on the algorithms and protocols used by the search engines.

If you want your website to get more traffic, leads and sales promotions, then you need to make use of such search engine optimization services components such as on-page SEO that include – meta title, meta summary, material, keywords and off-page SEO that includes – backlinks, social networking, online directories in your market plan.

On the other hand, search engines like Google, Bing, Yahoo are failing to offer enough information to their customers. This is one of the reasons why SEO algorithms are frequently modified by search engines.

Therefore, in order to get a better ranking for your site and remain significant, you should certainly know about SEO of SEO Company Kolkata 2021 trends. Let's dive in there.

1. Voice Search

Voice search is the easiest way to discover a quick way for apps to search. Optimizing Voice Search is one of the latest patterns in the search environment. Long before the launch of voice search, Internet users searched for keyboard typing knowledge. According to a report, since 2013, the accuracy of voice searches has improved to 95%. It's something that all SEO Company Kolkata experts need to hold their eyes on.

But with the evolution of smartphones, tablets, notebooks, the trend has totally reversed. People began searching the Internet with a voice search. There are actually a number of voice assistants like Google Home, Amazon Echo, Voice Pod. The people are using it. If you want to make the most of the search engines with your company marketing, it's the best time for you to leverage the voice search technology on your web.

2. Mobile First

Nowadays, innovative mobile technologies are catching the interest of many people. The study reveals that 84% of searches are conducted on both computers and laptops, while 88% of searches are done using only smartphones.

Thus, by designing your website for quick access from smartphones regardless of configuration, you can conveniently obtain benefits such as better user interface, increased average on-site time and enhanced mobile SEO. See if your website has a smartphone edition if you want to hit a large audience in 2021.

3. High-Quality Content

As you know, "content is king" advertisers integrate high-quality content publishing into their marketing campaigns. Users upload their requests to the search engines and your web page should be the one that offers appropriate, insightful, inspirational content. Only then can Google rate your page at the top of the SERP.

In reality, your content will help to promote your company indirectly. They are responsible for taking the next step from the consumer. The provision of high-quality content should therefore be the key priority of any marketer by which they reach their end-user.

4. User Experience and Performance

To be sure, supplying consumers with high-quality content and positive service goes hand in hand. Usually, the loading time of the website is often taken into account by search engines for ranking.

Even if you have decent content on your website, suppose that if you don't provide a user-friendly interface and take more time to load, there is a strong probability that users will bounce out of your page and go back to the SERP. It is proven that a one-second delay in your page loading time will reduce your conversion rate by 7%.

5. Artificial Intelligence

The key goal of Artificial Intelligence (AI) is to provide users with more personalised and special interactions. These are the characteristics responsible for the development of the AI spring-up. It has become part of everyone's life and is commonly used in a number of fields, such as hospitals, education, marketing, and much more.

Even Google has been working on a self-learning algorithm called "Rankbrain" since 2015, which is used to rank pages and to accurately understand the meaning of the user's search. Therefore, with AI-powered search engine optimization services, you can earn more traffic and get to your web. Experts expect that AI will recognise the web testimonials in 2020 and take them into account when rating.

Final thoughts

Search engines like Google are discovering a variety of tricky ways to discover more about the user's search intention. SEO, for sure, is running at a fast speed. Whatever the niche or business you belong to, SEO plays a key role in improving your goods and services.

Hope this will help you generate more traffic to your blog. Keep tuned to 10xsurge to get daily updates on SEO developments. If you need some assistance with SEO operations, please do not hesitate to contact us. Our 10xsurge SEO experts are still able to help you accomplish your goals.