3 Powerful Ways to Drive Free Traffic Using YouTube
To drive free traffic using YouTube is not that much difficult as you think. YouTube has now become one of the most used websites in the world,
To drive free traffic using YouTube is not that much difficult as you think. YouTube has now become one of the most used websites in the world, rivaling Google in terms of search traffic and website usage. But what does this mean for a website or business owner? One word: traffic.
If traffic is the lifeblood of the internet, then more traffic to your website or ecommerce stores simply means more revenue.
YouTube has many opportunities to drive traffic to your website, this article will take a look at 3 of the most powerful ways.
1. Demonstrate Your Products or Services
When web users begin their search to learn new skills or catch up on particular hobbies and interests, they often turn to YouTube. It’s a no brainer, many more people would rather watch a video than read an article.
With YouTube, you could easily create a video on-the-fly to demonstrate your products or services. This visual approach to showing what you offer can better display the benefits you can give to viewers and potential customers.
If a picture speaks a thousand words, a video must be millions.
How-to videos are some of the hottest and most searched after videos on YouTube. By doing just a little work converting your copy to video, you’ll be able to capture viewers while using YouTube.
Google, with its caffeine update, has begun placing video within top search engine placement. If a keyword is too expensive or difficult to obtain, video will help you land in that prized spot – just remember to include a link back to your website.
2. Voice Your Opinion About a Product or Service
On the opposite end of using YouTube to promote your own products or services, you could turn the tables and use video to highlight others.
Product and service reviews are highly sought after by many webs’ user. Traditional write ups by marketing teams are quickly ignored as they come across as too “salesy”. An honest video review will help users decided wither or not a product or service is worthwhile.
Think about it for a second, how many times have you bought a product or service simply because a friend or family member raved about it? That’s the power of video.
If you can tell an honest story and review to your viewers, you’ll easily be able to convert them to sales. Be sure to add a call to action within your videos, telling the user to visit the destination website, click a link or subscribe to your channel.
3. Go Viral and Build Links
The greatest benefit of video is the ability to go viral. Viral video spreads across the net at an incredible speed.
Often enough, these videos are created by average users however many companies have tried their hand at crafting viral videos – with great success.
As your video spreads across social media, blogs and websites, people will be able to identify your brand, click your link, visit your website and drive massive amount of traffic for next to nothing.
You’ll be the talk of the net with the correct video hit, it just takes a little bit of massaging to create a video that is viral worthy.
As you can see from these 3 Powerful Ways to Drive Free Traffic Using YouTube, YouTube gives website owners many great options to drive massive amounts of free traffic to their websites.
Video production is becoming easier each day with simpler programs and outsourcing. The cost of an ad campaign could easily cover the costs for a handful of great videos.
The web is transforming from a dominant text medium to multimedia, video is the future, how are you going to harness this powerful way to drive free traffic to your website?