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Answer from a Pro: What to Do Before Opening an Etsy Shop for success?

I consult a pro (who wants to remain anonymous) in the field of Etsy to figure out what to do before opening an Etsy shop for an effective launch store. His answer: Have a vision of what success looks like and work backward from there.

By Shubham AnandPublished 2 years ago Updated 2 years ago 3 min read
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Answer from a Pro: What to Do Before Opening an Etsy Shop for success?
Photo by Brooke Cagle on Unsplash

I consult a Pro, in the field of Etsy to figure out what to do before opening an Etsy shop for an effective launch store. His answer: Have a vision of what success looks like and work backward from there. As it necessitates preparing resources, creating a production system and a well-thought-out business plan that allows you to scale in the future.

Confused? Let's go over this in-depth

While there are plenty of blog posts describing how to make a living on Etsy, the process of making revenue on Etsy is similar to creating profit in any other small business. The best thing you can do is to have an effective vision for the store. This means always picking the correct product, optimizing the listings, and creating a presence in the market.

According to the pros, one needs to understand three critical aspects effectively to be successful on Etsy.

Choose What to Sell on Etsy.

When it comes to figuring out what to do, the first step is to determine the ideal products for you to sell on Etsy.

An helpful video:

There are a few tested niches that work particularly well on Etsy. However, the market is already swamped with jewelry, handcrafted crafts, and vintage items. Outcompeting established players in such niches would take a lot of talent and planning. On the other hand, certain niches go unnoticed and are easy to enter but aren't worth your time due to a lack of a loyal following.

The idea is to identify something that is already performing well, requires minimal time, investment, or consistent effort, and can be sold immediately from day one. These crucial questions will determine whether or not you can succeed in this challenge.

How to be successful on Etsy 2021

Another good video for tips and tricks...

Let's go over everything that a pro does to be successful, one by one. And, as a reminder, these things will be critical in 2021, so learning and planning for these things are exactly what you should do before opening your shop.

Consumer loyalty will be the most important factor in making your Etsy store profitable in 2021. Once you have customers, you must figure out how to keep them coming back.

Here is how to make a living on Etsy, according to pros:

Grab a notebook for this one...

By Kelly Sikkema on Unsplash

Gather Reviews: A large number of positive reviews will help you increase your Etsy store's value in the eyes of many people. And there's also nothing wrong with asking friends and relatives to buy your products to help you get more positive feedback.

Voucher & Coupons: Offer the first-purchase voucher, particularly one that shoppers can share on social media.

Follow-ups: Sending a follow-up email inquiring how they appreciate the goods and offering links to similar products is perfectly acceptable.

Email newsletter: Send a personalized thank you email after each new purchase, along with a link to your review page.

Building Social Intrigue: Instead of blatantly promoting your company, inspire your followers to ask questions, express their ideas, and start new dialogues.

Personalized Emails: Send a personalized thank you email after each new purchase, along with a link to your review page.

Online Event and GiveAway: Increase interest in your store's brand by conducting regular online events with interesting giveaways.

Personalized Gift: Include a little card with each gift describing how favorable reviews help boost your store's trustworthiness.

After-care messages: Remind the customer to post a review a few days following delivery with a follow-up email. And include your contact information and encourage buyers to contact you if there is a problem.

As you can see, only by going the extra mile can you find success on Etsy. Thus, it is imperative to prepare what you'll need to have and what you'll have to learn before you start building your store. I hope that the information provided helped answer what to do before opening an Etsy shop for you. Now you have sold a business strategy to effectively start your Etsy shop today.

Now if you can do me a favor too, please send this blog to anyone who might need help with their Etsy shop. Thanks in advance!

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About the Creator

Shubham Anand

"Wisdom is knowing how little we know." So let's keep exploring.

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