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[Top 10] Mobile Game Genres That are Trending in 2023

Discover the top 10 best mobile game genres for high revenue and user engagement.

By Arup RoyPublished 12 months ago 4 min read
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Mobile games are becoming very engaging and fascinating with the advancement in technology. This is eventually encouraging developers to work on trending concepts, interesting storylines, etc. to boost user engagement and revenue generation across all digital channels.

It is projected that in 2027, the global market value of online gaming will reach the mark of $32.56 billion (Source: Statista).

Presently, China has gained a top position in mobile game spending which is $42.4 billion each year.

Followed by other countries like Germany ($2.47 billion), South Korea ($5.28 billion), the USA ($42.02 billion), and Japan ($13.1 billion). Source: (Get Social)

So, to obtain business success in this competitive and profitable segment, consulting a professional mobile game development company in India will help you a lot.

This will also assist you to build immersive video games targeting popular genres with the integration of next-gen technologies to achieve a satisfactory outcome.

Profitable Mobile Gaming Genres that Will Grow Your Business

Let us now explore the top 10 promising mobile game segments that shall let you witness surplus revenue generation with deeper user engagement throughout the year.

  1. Hyper Casual Games
  2. Card Games
  3. Puzzle Games
  4. Educational Games
  5. Action Games
  6. MMORPG (Massively Multiplayer Online Role Playing Games)
  7. Casual Games
  8. Race Games
  9. Sport Games
  10. Shooting Games

The Top 3 Popular Mobile Game Genres- Statistical Overview

It is time to have a look at the top 3 genres of mobile gaming that have the potential to elevate your business fortunes to the next level.

  • Hyper Casual Games

These are extremely popular mobile game segment that occupies less space in your mobile phone. These games allow you to obtain surplus amusements without involving advanced skills.

Hyper-casual games comprise simple mechanics like tap, turn, fall, etc. that offer you plenty of fun and entertainment when playing. The UI of these games is plain and simple that allows you to smoothly interact with characters and levels.

The global market value of this segment is above $2.5 billion (Source: Iron Source). If you are interested to invest in this segment then consulting a reputed mobile game development company in India will be useful.

  • Card Games

These games are also witnessing massive popularity where players have to utilize intellect and skills to pick up the right cards and earn rewards. It is projected that in 2027, the global market value of these mobile games will reach $28.58 billion (Source: Gitnux). When spending money in this segment, you have to deploy the best game development services. It will help you to witness robust ROIs (Return on Investments).

  • Puzzle Games

These games also involve using skills and strategies to solve challenges and obtain clues to decode mysteries. The target audience segments of these games comprise kids, teenagers, old people, and so on.

When attempting to earn revenue in this segment, incorporating the best game development services will help your business to flourish very smoothly.

In 2027, the global market value of this segment will reach the mark of $47.83 billion (Source: Grand View Research).

This provides you with a massive opportunity to showcase your creativity and skills to emerge as a top player in this popular mobile game genre.

This post is going to provide you with the lists of:

Top 3 Popular Mobile Games in 2023

  • Subway Surfers

Launched in 2012, this game is constantly engaging a huge user segment not just in India but also across the world. What makes this game very engaging is the eye-pleasing visuals and simple rules to run and collect coins by avoiding collision with the level crossing gate, approaching train, etc. as long as possible.

In the first quarter of 2023, this game has crossed 4 billion downloads across the world. So, to build a highly successful game like Subway Surfers, you must hire experienced mobile game developers.

  • Candy Crush Saga

This highly popular game was also introduced in 2012. Even today, the popularity of this game is quite visible. At the moment, the game enjoys an active user base of 273 million each month (Source: Business of Apps). Besides, the core audience group of this game constitutes females belonging to the age group between 25 years to 45 years. This game lets you spend leisure hours quite amusingly.

  • Clash of Clans

The free-to-play strategy mobile game is receiving surplus responses from players across the world. In this game, you have to apply intellect and experience to win battles, defeat enemies and overcome obstacles at every level. The vast user base of this game can be traced in countries like the USA followed by Turkey and China. Revenue generation from this game segment has crossed the mark of $4.9 billion (Source: Epic Win App).

Final Thoughts

As the industry of gaming is massively evolving with changing technologies, you also have to observe the latest industry trends to shine in the business. So, you must establish contact with professional mobile gaming companies in India. It will help you to target highly successful video game genres to grow your business smoothly.

adventure gamesaction adventure
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