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How can a Fantasy Sports Platform that lasts the entire season increase fan engagement?

How it can be a worthy investment for businesses by hiring an experts developer? Let's check out the details here!

By Anurag GuptaPublished 2 years ago 3 min read
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Maintaining user engagement in long-term fantasy leagues is quite challenging. Fantasy sports users often get bored in stand-by to know the winner of a certain league. These leagues also kill the excitement of playing sports online and sometimes users end up leaving the long leagues in the middle. This raises the question - “how to maintain user engagement during long-term league”? Well, the user excitement can be maintained during the leagues by keeping your UI and marketing game strong.

The better the marketing is, the more users will play the certain league and the stronger the UI is, the more the users will stay engaged. Hire experienced Fantasy Sports app development and marketing company, who is well-versed with both the fantasy sports market demand and customers’ interest. RG Infotech is one of the most experienced fantasy sports platform development companies, which has built successful platforms.

Let’s move forward and know the different ways to increase user engagement:

ON-THE-GROUND GAMING EXPERIMENTATION

Level up the on-ground gaming experience of the user. Introduce multiple features which will make the game interesting and provide a live playing experience to the user.

  • Live Score Streaming - Sports is all about playing and checking the score after each shot/goal to keep that excitement going. What’s better than boosting the adrenaline rush of fantasy sports users by showing live scores of the fantasy match? The will to perform better, keep the fantasy user motivated.
  • Team Management - Which sports fan will not like to become the captain of their own team? Most sports fans dream about ruling the team and taking decisions on behalf of all players. Provide a feature like team management, where a fantasy user can enjoy all the advantages of being a team manager.
  • Auto Match Updates - Automatic updates about the ongoing and upcoming matches will keep the fantasy user aware of the multiple opportunities. It also keeps the fantasy sports platform connected with the user regularly. A one-stop fantasy development and marketing solution like RG Infotech knows it all and brings the best out of your app.

AN ALL-ENCOMPASSING LEADERBOARDS

Build an engaging leaderboard, which keeps the user excited to play longer leagues without getting bored.

  • Leaderboard - Leaderboard is the epitome of sports whether it is online and offline. It brings certain emotions to the players and motivates them to become the leading team on the leaderboard.
  • User Friendly UI - UI is solely responsible for the time a user is spending on the fantasy sports app. Only professional fantasy sports platforms like RGI understand the customer perspective while building such an app and website. Keep the user interface, easy to use and simple. All the pages should be easy to track down.

STATISTICS FOR ADVANCED USERS

Let the user make the decisions by analyzing the statistics. Statistics makes the game interesting and helps users to make better decisions.

Statistics - Statistics makes the game more interesting, by showing the winning chances, goals/runs to win the match, predictions about the winners, etc. Include the feature of statistics in your fantasy sports platform and keep showing it to the users, especially during long leagues.

Information like the list of players, players on the field, injured players, etc., allow users to make decisions to increase victory chances.

PLATFORM GLOBALIZATION

Why limit your fantasy sports to a certain location, language, and platform? Sometimes, users face issues while using fantasy sports platforms like language barrier, operating systems, limited feature access, etc.

A fantasy sports owner can get multiple language integration, customization of features based on location, to eliminate all the barriers.

Suppose, a fantasy user, doesn’t know how to speak English, he might end up uninstalling the application and moving forward. Fantasy Sports platform owners can provide an option of multiple languages, where the user can shift to the preferred language usually. A single obstacle can become the reason for a bad user experience, which directly affects

RG Infotech knows how to make your application globally accessible to expand the fantasy app horizon.

CONCLUSION

Hence, your application, its features, tools, and technology used affect user engagement a lot. Above all the application should be easy to use and navigate. The features should hold the attention of the users and keep the league fun. All your ideas related to the fantasy sports platform can be brought to the table by experts like RG Infotech.

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About the Creator

Anurag Gupta

Digital Marketing Analyst with a profound track record and eager to grab trending knowledge about the same. I am passionate to help businesses in improving their online brand visibility through my knowledge and skills.

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