What will change in 2020?


Much Artificial Intelligence (AI) and the potential exploits it can perform has been seen in the light of manufacturing and industrial sentiments. AI has been majorly associated – and rightfully so – with manufacturing productivity and data analysis. In addition, most Artificial Intelligence trends and talks about Artificial Intelligence in the future has been characterized by how they can aid data management, and improve productivity. A top prediction in this regard can be read on Forbes.

Amidst the prediction of Artificial Intelligence trends, AI has also been introduced with regard to content creation and saturation. This is particularly seen in the use of Virtual Reality in education. With technology, there are many benefits of virtual reality in education. Some of which is people being afforded the luxury to study wherever and whenever they want; and studying at their own convenience. There is also continued development on this.

However, in line with content creation and saturation, it is of importance to evaluate the possibility of AI in the writing industry; the possibility and potential of AI copywriting.

AI Copywriting

AI copywriting is not something that can be considered new. Developments with respect to how AI and writing have been in the works, since as early as the 2010s, if not before. It is yet the case that AI and writing have not been a perfected relationship. There is the common argument that AI cannot make for better writers when relatively compared to humans because of their inability in connecting with humans on an emotional level, as humans do, and some with ease.

But it will be surprising to note that an AI and its team has actually written a novel; this was in 2016. Even further, an AI has been developed to write a poem good enough it almost fooled online Judges. These go on to show that whilst AI might be unable to write and connect on a human level like most humans naturally can, it does not mean AI cannot be integrated into the writing world.

In fact, some editorial bodies and news outlets, like the Washington Post, are beginning to use AI in writing short pieces to keep the site content-saturated while the editors work on actual news and spend the bulk of their energy doing actual investigative journalism. The fact this has been going on for a while goes on to prove that, to some reasonable extent, AI is actually efficient in writing, and AI copywriting is a thing.

Outside copywriting, however, AI comes in very useful in writing in a number of ways.

AI and Writing

As developments continue to unfold in the AI copywriting front, and breakthroughs are pursued, AI in the writing industry as a whole is becoming saturated and well used. There are plenty of ways AI has proven to be useful to writers and publishers.

Proofreading: While humans can be better writers, AI is better in precision. Humans can have a good command of the language in which they write and actually go on to write very creative and well-thought-out pieces. With this, it cannot be categorically said that these pieces will be absent of any errors. Of course, humans do not set out to intentionally put errors in their work, but, at the same time, errors may occur. In this regard, AI comes to play. AI can complete proofreading with almost perfect precision and help correct errors that may distort the creativity of the work.

Content Review: AI can, and has, help review the content of a written piece. This is particularly done by checking if the possible message in the piece is passed with less ambiguity without excessive wording, amongst other things. In times like this, AI is like the best bet.

Plagiarism Checker: This is already popular. AI can help spot if you have drawn from people’s work, or you are just a plagiarist.

AI Beyond Writing

Beyond writing, AI has also crossed over to the education world through Virtual Reality. With this technology, there are indeed many benefits of Virtual Reality in Education. Some of which is people being afforded the luxury to study wherever and whenever they want; and studying at their own convenience. There is also continued development on this.


AI is fast permeating everywhere humans can be found, and that includes the writing industry. As nothing is impossible with technology, developments continue. Until a breakthrough occurs, it is best to keep an eye on the trends.

artificial intelligence
Jenine Wing
Jenine Wing
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Jenine Wing

Jenine Wing is an ardent writer and bibliophile. She is currently working as a freelance writer. Her fields of work also extend to web development with a strong design background.

See all posts by Jenine Wing