Top digital marketing courses in Greece 2022:

Internet plays a significant role in our lives today. From content creators to corporate professionals who advertise their skills on social media platforms find digital marketing to be the need of the hour. One of the reasons a digital marketing career is so exciting is that because the field is constantly evolving as different platforms are introduced.

Instagram is the platform where people get views based on the type of content they provide. This includes an array of topics like fashion, educational, comical, lifestyle; the list goes on. The influencers/content creators at times also collaborate with major brands to both boost their popularity and advertise the brand name and product. Digital marketing in such an environment is a necessity as people might not know how to correctly showcase their skills and might end up losing their target audience.

Linkedin is for professionals who mainly work a 9-5 job or for self employed entrepreneurs in search of a new clientele. Digital marketing in such a scenario is also absolutely essential in order to connect with the right audience and grow your network. If one is unaware on how to expand their connections, they might lose control and things could disperse in a haphazard way.

Digital marketing is for those who want to earn a real income in the comfort of their home with just a laptop/workstation.

With digital marketing, businesses can use data to target audiences based on factors like gender, age, location, interests, and education. Companies can also retarget potential customers who are already familiar with their brand using different methods and messages for each audience.

Why Greece?

Greece is a country in southeastern Europe with thousands of islands throughout the Aegean and Ionian seas. Influential in ancient times, it's often called the cradle of Western civilisation.

Greece is the cradle of European civilisation and the birthplace of philosophy. Greek universities and colleges have a long history in academics, attracting international students from all over the world.

Research indicates that travel companies in Greece underuse digital marketing since they do not implement a holistic digital marketing strategy and highlight that there is an increased need for digital marketing solutions in the travel sector.

Hence, the gap in this field is a golden opportunity for professionals within the tourism industry to explore competitive advantages that will result from implementing complete digital strategies and will therefore contribute to local and national financial development.

This not only includes the tourism industry but also the fashion, e-commerce, food and healthcare.

Here are the top Digital Marketing courses in Greece:

Digital communication and social media-

The MA in Digital Communication and Social Media at American College of Greece, Athens is designed to meet this growing need in the market. It is a specialist graduate program for students who aspire to plan, design, implement, and evaluate digital communication and social media strategies in private, public, and non-profit settings.

Fees- 9,900 euro/ year

2. Digital marketing-

Digital Marketing from Business College of Athens is designed to give you the ability to develop your career in a variety of interesting and challenging career opportunities, such as online communication, e-commerce, e-selling management, advertising through social media and mobiles at an accelerated pace.

3. Master of Business Administration with Digital Transformation-

Progress in the exciting field of digital transformation with the Master of Business Administration with Digital Transformation program from American College of Greece Online.

Fees- 5,000 euro/ year

4. E-business and digital marketing-

The e-Business and Digital Marketing programme of the International Hellenic University aims at providing balanced and well-designed training in the principles of Information Technology (software and telecommunications) applied to e-Business and Marketing practices, as well as the essential managerial and financing skills needed to start-up and successfully run an e-Business.

Fees- 4,000 euro/ year

5. Marketing and Communication-

The Marketing and Communication MSc course from Athens University of Economics and Business is the first and only graduate programme of its kind in a Greek University and one that is highly-regarded in Greece and abroad. Here you will find all the information you need to make an invaluable investment in your future and take a decisive step in your career.

Fees- 6,250/ year

6. Diploma in digital marketing-

From ALBA graduate business school is the only course that offers content that has been validated by google, Facebook, Microsoft, twitter and Linkedin.

7. MBA with emphasis in cybersecurity, digital marketing, health administration and project management-

Offered by Webster university Greece; With this innovative, value-focused approach, it ensures that you have the competencies you need to be an effective manager.

Digital marketing courses in Greece are extremely detailed and have some of the best faculty and curriculum to provide a rich understanding of everything digital. They provide a lot of incisive information to create prolific marketers out of the candidates.

A strong base in theoretical knowledge coupled with plenty of practical training can help you become a thought leader in your field and create some of the most successful digital campaigns.