Free Marketing courses from Latin American universities

Latin America is no stranger to this reality, and more and more universities in our region are developing virtual courses oriented to marketing, the strategic use of social networks, and their influence on people's daily lives.

In that sense, in order to enhance your skills and business abilities with a share of creativity, I would like to present this agenda of online courses sponsored by prestigious universities such as:

• University of Chile
• University of the Andes (Colombia)
• University of Palermo (Argentina)
• Galileo University (Guatemala)
• Pontificia Universidad Javeriana (Colombia)
• National University of Córdoba (Colombia)
• Google (Latin America Region)

Who can enroll in these courses? Ideal for university students and marketing professionals, publicists, communicators, entrepreneurs, sales executives, and all the public interested in the subject.

To enroll you must enter the course that interests you, create a user account on the educational platform, and finally, comply with the weekly workload. Simply put, it all depends on your good will and discipline.

Without further ado, this is the complete list of free marketing courses taught by the most competitive universities in Latin America:

1. Management of Digital Content and Tourism Marketing of the City

Taught by: Pontificia Universidad Javeriana de Colombia

Content: In this free course you will learn to apply more effective digital marketing strategies for tourism promotion.

Duration: 4 weeks

Link: Sign up for free

2. Digital Marketing: Content & Community Manager

Taught by: Galileo University

Content: With the help of a Google Marketing mentor, you will identify which social networks you should promote according to the type of company or brand.

Duration: 5 weeks

Link: Sign up for free

3. Facebook Ads: the power of Facebook advertising

Taught by: Galileo University

Content: A course that will enable you to attract people, win them over and turn them into regular customers. Learn how to create successful advertising campaigns from scratch.

Duration: 5 weeks

Link: Sign up for free

4. Email marketing: campaign design and management

Taught by: Galileo University

Content: Learn what email marketing is, as well as other useful tools to ensure that your emails are not classified as SPAM, how to get your customers to open promotional emails, and most importantly, how to create impact with your messages.

Duration: 5 weeks

Link: Sign up for free

5. Google Ads: Effective Advertising

Taught by: Galileo University

Content: Learn how to correctly use the Google Ads platform, in addition to applying keyword filters, measuring and configuring campaigns, recognizing their effectiveness, integrating Google Ads with Google Analytics.

Duration: 5 weeks

Link: Sign up for free

6. E-Business: Online Business

Taught by: University of Palermo

Content: Explore and understand the characteristics that make business in the new economy supported by technology, so you can design your own e-business strategy.

Duration: 4 weeks

Link: Sign up for free

7. Marketing focused on the service strategy

Taught by: National University of Córdoba

Content: Learn to detect successful service experiences to analyze them and continue innovating through them, integrating marketing with other human resources, discovering the meaning of creating long-term links with potential clients.

Duration: 6 weeks

Link: Sign up for free

8. Managerial Marketing

Taught by: National University of Córdoba

Content: This course will allow you to know in depth the value of a company when creating and developing business strategies focused on the bond with the customer, and not focus only on the product.

Duration: 3 weeks

Link: Sign up for free

9. Green marketing

Taught by: Universidad de los Andes

Content: upon completion of this virtual course you will be able to create campaigns for products, services or initiatives related to an environmental issue.

Duration: 6 weeks

Link: Sign up for free

10. Fundamentals of Digital Marketing

Taught by: Google

Content: This is the only virtual course on digital marketing that includes a free certification. And granted by Google! Do not miss this opportunity.

Duration: 40 hours

Link: Sign up for free

Source: Entrepreneur.com