AI in the Fashion Industry: The Latest Introduction to Fashion Technology

Fashion is a multi-billion dollar industry. An industry that relies on creativity, expression, and cultural innovation did not find AI useful for fashion technology initially. AI has stepped into almost all industries, and recently, AI in the fashion industry has been trending in the news.

The growth of any industry depends on flexibility and adaptability to new-age technologies. The fashion Industry has adopted AI technology in key processes such as designing, printing, manufacturing, and marketing. These days fashion brands are focused on improving customer experience through intelligent AI solutions.

Impact of AI in the Fashion Industry

AI can be very helpful in solving production problems and ecological concerns in the fashion industry. Designers use AI to create designs and manufacture fabrics. Consulting firms use AI tools to analyze marketing data to predict fashion trends for potential clients.

The global market value of the fashion industry is estimated to reach $ 4.4 billion by 2027 according to Statistica Report.

Rising AI trends in the fashion industry will profoundly change the customer experience of clothing products and provide faster customer support through AI chatbots.

AI in fashion is going to provide endless creative design patterns and reduce production costs considerably which definitely boosts the economy of the fashion industry.

The fusion of AI and fashion has numerous applications in the present day. In this blog, we will learn about the recent applications of AI in the fashion industry:

Applications of AI in the Fashion industry

AI in Fashion Designing

The right combination of colour, customized designs, and quality of the fabric makes it more attractive to customers, AI can generate different combinations of colors and apparel designs reducing the manual effort of the designer.

The fashion industry is very dynamic because the trends keep changing quickly and it is challenging for designers to cater the best creative designs always. AI algorithms can analyze design images to imitate popular designs.

Further AI can analyze design data based on datasets of selling designs and designs that do not sell so that designers can come up with modifications or completely new designs.

Recently Google and Zalando, a German fashion website built Muze Project. This project involves developing apparel designs using machine learning algorithms.

AI in Textiles

AI monitors the manufacturing process through quality control of fabrics, detection of defects, improper colour dyeing, and pattern inspections.

AI-controlled smart fabrics in the textile industry offer customers durable and long-lasting wearables. Today more fashion brands are moving toward sustainable practices in apparel production, AI facilitates the production of materials that are full-bio degradable.

AI in Manufacturing, Supply Chain, & Fashion Store

Apparel manufacturing involves tedious processes like weaving, knitting, sewing, dyeing, and more. These processes include repetitive tasks that AI robots can perform faster at better accuracy.

AI-enabled robots can stitch fabrics perfectly with no defects and can offer the best quality products in a short time.

Supply chain management has improved greatly in optimizing traffic routes, reducing logistic supply, and cutting shipping costs using AI technology.

AI Fashion Stylist

Today AI stylists are assisting in choosing stylish outfits, and customizing fashion preferences that suit customers’ body types. This type of AI styling can be done for different seasons and occasions.

iLUK is an AI Stylist based on computer vision and 3D construction technology. It is designed as a pod to be positioned at retail outlets.iLUK develops 3D avatars for customers to offer personal styling guidance.

AI in Visual Search for Identifying Fashion Products

E-commerce companies utilize AI-based vision technology to collect information about images of products that customers bought and analyze their shopping preferences. Visual search enables easier search for what the customers are looking for.

Using AI-enabled apps you can capture the image of clothing using a camera and search it online for relevant clothing options to buy.

The above are some applications of AI in the fashion industry however, the research and advancements in AI are going to bring more advanced applications in the coming years.

End Note

The integration of AI and Fashion is going to bring remarkable changes in the fashion and textile industry. AI has enabled clothing companies to understand the fashion preferences of their customers leading to increased sales.

To move ahead in the fashion industry you must have AI technical skills along with your creativity. You can learn more about AI by enrolling in Artificial Intelligence Course. The fashion industry needs data experts who can combine marketing trends and fashion designs to give the best optimum results.