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Google recently launched “AI Mode” and it's about to change search. Again.

Unlike AI Overviews, AI mode works across EVERY query type.

By Seo Dark WebPublished 2 years ago • 1 min read
google ai

You can chat with it like ChatGPT, ask follow-ups, and it pushes users to websites for deeper information.

So, what’s really going on?

This is Google’s counterattack against ChatGPT taking search market share.

And for SEOs, this means a chance for another (potentially lucrative) traffic source.

NP Digital ran a study: Between September 2024 and February 2025, referral traffic from generative AI rose by 123%, and I can only see this number going up in future.

Right now, AI Mode is only available to Google One AI Premium subscribers, but expect a wider rollout soon.

Smart SEOs are already preparing content strategies to capitalize on this.

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    Written by Seo Dark Web