Why Power Apps is the Ultimate Solution for Customer Facing Businesses

In the competitive era, enterprises are increasingly developing digital solutions to keep their business running and fulfill their market needs. Customers no longer rely on traditional call center approaches to obtain assistance or resolve their queries. Customers are more likely to leave a request or even a brand itself if they get forced to write lengthy emails, use a conventional response system, or work with poorly built assistance platforms.

They expect highly receptive and quality customer service from organizations via user-friendly portals/applications. Hence, customer-oriented enterprises and teams must use low-code platforms like Power Apps to build sophisticated customer-facing applications in a minimal turnaround time. Power Apps is one such platform that effectively helps enterprises modernize customer services without the difficulty of coding. Businesses can also hire experts from a recognized Microsoft Power Apps consulting services company to build complex customer management solutions. The consultants can effectively leverage the platform and help enterprises to thrive in their domain.

An Overview of Power Apps

PowerApps is a low-code-based app development platform launched by Microsoft. It offers a data platform with a range of intuitive apps, connectors, and services. These tools work together to form a rapid application development environment for enterprises. By using Power Apps, organizations can build custom apps to fulfill a range of exclusive business requirements without massive coding efforts or substantial IT investments. Applications built using Power Apps help in transforming a range of repetitive processes into automated ones that diminish human error, resolve inefficiencies, and enhance overall workflow productivity.

Role of Power Apps in Customer Service

In general, Customer-facing applications are the solutions that customers use to communicate or engage with enterprises. Power Apps simplifies the development, deployment, and administration of automated customer-facing applications. Such solutions enhance customer service by lessening administrative and back-office workloads. Besides, automated solutions help in gathering and consolidating customer information across diverse user-management systems, automatically handling service requests, and updating client records. By delegating manual, time-intensive tasks, like user request processing to customer-facing applications, enterprises can relieve their support team to focus on user engagement instead of doing monotonous tasks.

Let’s look at some types of customer-facing applications that can be built using Power Apps:

Self-Service Customer Portals

By using Power Apps, enterprises can construct tailored and quality-rich self-service portals that streamline back office operations, in a fraction of the time of conventional development techniques. This way, enterprises can address user requirements faster and provide immediate support while freeing up the burden on the support teams. With the availability of pre-built connectors in Power Apps, enterprises can integrate their newly-built customer portal with existing CRM and ERP systems. This helps customer support agents orchestrate multiple processes through a visual workflow logic.

Smart Agent/Broker Portals

A broker or agent portal is a configurable solution that gives insurers the power to influence more customers by handling user acquisitions and completing business operations from a single interface. Similarly, customers can use this portal to obtain quotes, product details, renew policies, submit claim information, etc. By using Power Apps for agent or portal development, insurance firms can leverage Natural Language Processing (NLP) and Optical Character Recognition (OCR) capabilities to apprehend customer problems, transform them into spreadsheets or text documents, and generate reports. Such reports can be helpful for insurers to direct the concerns to the appropriate agent or personnel and provide proper resolutions.

Live Chat Applications

Live chat app development is the most convenient option for enterprises to provide real-time assistance. Through this app, customer support agents can respond to all of the user’s personal queries quickly. Researching, analyzing, and selecting the right technical framework or components to build a live chat app can be time-intensive. Hence, as an alternative, enterprises can hire Microsoft Power Apps consultants to build live chat solutions on top of exclusive chat APIs and SDK solutions. With this approach, the consultant takes the whole responsibility for delivering a reliable, versatile, feature-rich chat solution. This approach significantly lessens the cost and time needed to build, launch, and manage a chat application.

Benefits of Using Power Apps for Customer-Facing App Development

Improve User Experience

Power Apps for customer-facing app development make programming easier and lessen stress on the IT department. Enterprises can easily keep up with the demand of their customers and workforce by developing low-code apps. Adapting to new trends and servicing customers with all the latest functionalities can help enterprises obtain more customers and also improve their experience with the enterprise.

Save Costs

Using Power Apps for customer-facing app development is more affordable for enterprises. It makes visual coding more accessible and manageable for non-technical users like customer support agents. With low-code customer-facing applications, enterprises can eliminate all the previously complex and time-consuming customer service processes through automation. This way, enterprises can minimize the burden on customer support teams and the budget spent on hiring and maintaining the workforce.

Enhance Application Development Speed

In addition to cost-saving, Power Apps can also boost the delivery speed of customer-facing applications. It’s because Power Apps offers pre-built API processors and elements that eliminate the formation of new ones from scratch.

Power Apps support time-efficient development and better version control. With simple clicks, business users can organize the database used for app development. Customer-facing apps built using Power Apps deliver a faster response to users’ queries and enhance engagement.

Summing Up

Enterprises using Power Apps for customer portal development can obtain fast digital transformation, and boost user experience. Such low-code customer portals or applications can yield advantages for enterprises, starting from business elevation to progression in technology. Overall, Power Apps in customer service offers a huge positive impact.