Several months ago, A friend and I decided our daily banter may be worth sharing with the general public. We both listen to podcasts weekly and the idea really intrigued us. But we didn't want to be just another podcast on the list of average podcasts. We wanted to do something different. We wanted to be blunt, open, and completely honest about every topic we decided to chat about.
It’s sandal season. I’ve been trying to understand why so many women are wearing blue nail polish this summer. It feels as if, all of sudden, everyone got the word and embraced a new color palette. Do you ever wonder how things get popular and reach scale quickly?
How valuable is our attention? Individually, it might not seem like what we pay attention to adds up to much. When we see that viral YouTube video though, we realize the power of our collective attention. People are able to make their living based on how many viewers pay attention to them on a consistent basis. We've all heard it said that "time is money." What I feel now is that "time multiplied by attention is money."
In 2015, over 2.6 billion physical books were sold according to the Publisher's Association. This amount means that there has been a 7% increase in the total amount of physical book sales than the year before. This is the key evidence to support the idea that more and more people are reading physical books even though we are in the midst of a digital age.
Published 2 years ago
We live in such influential times, we are often molded by what we witness on a day to day basis. With modern technology, there's definitely a sensory overload that I know I experience. The world is becoming so overpopulated as well, everybody's doing everything and anything. You can be a witness from thousands of miles away by a simple click of a button. It's undeniable that the options of self-expression are damn near infinite. I think that's mainly why we scrutinize our snap and Insta stories more often than the people who actually look at them. Perhaps sometimes, we become too sensitive to our own flaws. And maybe we can thank filters for that. Painting a view through rose-colored lenses for people to see us.
“Just as much as we see in others, we have in ourselves.”~William Hazlitt
"I don't want to change your life," I wrote to her via Facebook Messenger. And that was true...because what I wanted was for her to change her own life. My role was only to act as catalyst...
The average person would rather not listen to an argument, but loves to get a free gift. That is why promotional products are among the most popular and successful marketing tools. Of course, when everyone uses promotional products, it takes a little bit of extra creativity to stand out from the crowd. That has some particularly brilliant marketers coming up an impressive set of promotional products that are unique enough to be memorable, but still useful enough to be popular with the people that received them.
It’s no shock that corporate, advertising culture and sex go hand in hand. As the old adage goes, “sex sells,” and it has been doing so for centuries. The Mad Men-esque sex appeal in advertising has been around since the beginning of the field. From billboards to woodcuts, illustrations, posters, signs, and television ads, sex has ingrained itself into our culture. At the beginning, it was typically portrayed in ads for saloons and tobacco, with attractive women naked from the waist up.