Beyond Ford vs. Ferrari

by David Wyld 7 months ago in industry

How Three Automotive Companies Revolutionized Not Just the Car Industry

Beyond Ford vs. Ferrari

The recent movie, Ford v Ferrari, shined a spotlight on the innovations brought about by competition between American and European car companies (also chronicled in the documentary, The 24 Hour War). But do you know the real extent of how these historical innovations impact not just the car industry, but well beyond today? This article provides insights on the critical developments brought about for companies and consumers alike by Ford, Toyota, and Mercedes Benz.


Three car companies - Ford, Toyota, and Mercedes Benz - instantly come to mind when you think about how the auto industry has changed in the 19th and 20th centuries. Read on to find out more about these historical innovations.


According to Autodesk, Ford revolutionized the way that cars were manufactured on assembly lines. When the Ford Motor Company was able to reduce the time that it took workers to build a car from over 13 hours to under 45 minutes, cars became affordable to almost everyone. In Ford's early years, the company also managed to cut the number of parts required to build a car to 45. Ford also was one of the first to use slides and trolleys so that parts were precisely where they needed to be for workers to use them efficiently. By breaking down the process of building a car into steps, Ford changed the way that cars were built everywhere.


Toyota revolutionized the industry by coming up with Just in Time manufacturing, which is often called the Toyota Process. The principle behind Just in Time manufacturing is making only what is needed, in the amount that it is required and at the time that it is needed. Toyota, however, was not content to stop there. The company developed a system that purposefully always looks for ways to improve their process.

They also implemented the Five Whys Process. The process starts by asking the question of why at least five times. The result is a process that avoids problems and can create solutions. By asking five why questions, mistakes in thinking are often eliminated.

These processes have helped to fuel the company's innovation, as seen in its wide range of models. According to Santa Monica Motors, Toyota now has over 70 different models listed under its namesake brand.

Mercedes Benz

Mercedes Benz traces its company history back to the first practical automobile that was built by Karl Benz. More recently, however, it is credited with developing multi-skilled teams, according to Auto Design & Production. The advantage of this approach is that people with different areas of expertise get involved with the car's design, production and evaluation. Therefore, Just in Time principles often reserved for assembly lines can be built into the process from day one. Application of the Mercedes Benz principle also allows more models to be constructed using the same parts.


These three car manufacturers have revolutionized the way that cars are manufactured. You can take their principles and apply them to your manufacturing facilities. If you are a shopper looking for a new car, then you can be thankful for these manufacturing principles as they allow you to have a new vehicle at a lower price.

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David Wyld
David Wyld
Read next: 'Stop! We're Going to Crash'
David Wyld

Professor, Consultant, Doer. Founder/Publisher of The IDEA Publishing ( & Modern Business Press (

See all posts by David Wyld