Armani Giorgio S.p. A. Giorgio Armani produces a luxury Italian fashion house designing, manufacturing, selling and selling haute couture, ready-to-wear, leather products, accessories, watches, jewellery, footwear, eyewear, cosmetics and home interiors. The business is selling these products through various brands including: Giorgio Armani Privé, Giorgio Armani, Armani Collezioni, Emporio Armani, Armani Denim, Armani Junior and Armani Swap. The brand blends high-fashion partnership with the label Armani, taking advantage of their popularity in the luxury market. The Company's net revenues in 2016 were around $2.65 billion. In 2017 Giorgio Armani revealed that as part of his company's turnaround plan, his brand would close two of its retail shops, Armani Collezioni and Armani Denim. Although Armani Collezioni will fit back into the "Giorgio Armani" name, Armani Jeans will clash with the Emporio Armani line because of their stylistic resemblance and the use of the same company logo. Giorgio Armani is a high-end company specialised in ready-to-wear male and female pieces, shoes, glasses, cosmetics, and perfumes. It is only sold at Giorgio Armani boutiques, niche fashion retailers, and select high-end retail stores. The symbol is a curved "G" which completes a curved "A" and constitutes a circle. In 2016, the fashion house stopped using animal fur in all its products, realising the availability of "true options at our disposal which make the use of unethical animal practises pointless." Emporio Armani is Armani's second brand, selling ready-to-wear and runway pieces. Emporio Armani reflects on the patterns and activities of the modern day. Nevertheless, Emporio Armani and Giorgio Armani are the only two ready-to-wear brands designed by Giorgio Armani himself exclusively, each year with a spotlight at Milan Fashion Week. The Emporio Armani is currently now available in freestanding boutiques of Emporio Armani and the official website. Giorgio Armani also produces products designed specifically for children, babies and teens up to the age of 16. He introduced a new model named Armani Junior with a different logo within the Armani Baby style line. In 1979 the company Armani Juniors was introduced. Inside the public eye, the sub-label was also mocked, as Armani also used actual fur for the fall and winter collections of Armani Junior. Most people seem to believe that dressing young kids in high-end luxury clothes, which families with a typical or even average income can not afford, is inappropriate to a large percentage of the population. The junior range features infant clothes and accessories as well as children's and teens ' t-shirts, pullovers, dresses, smokings, gloves, caps, socks, coats, ties, bras and accessories This Armani line is often known to be the prime rival of Young Versace, an Italian luxury company. This also has a grocery shop in the banner of Armani. The company was founded in 2002. Armani cooperates with Italian chocolate maker Venchi between the models and ranges. The firm Giorgio Armani also has a florist, Armani / Fiori, under their name. Since 2000 the exclusive floral company has been involved in big, independent flower shops and other Armani stores around the world. In 2005, Giorgio Armani and Emaar Property PJSC reached an agreement to develop and operate at least seven luxury hotels and three holiday resorts, under the brand Armani. Armani would supervise all facets of the hotel's interior architecture and style. The Armani hotel opened in Burj Khalifa on April 27, 2010, housing the lower 39 floors of the Dubai, United Arab Emirates supertall skyscraper. It has 160 rooms and suites for the guests, and 144 residences. Giorgio Armani designed the interiors of the Armani Residences and their custom-made line of items from the series of Armani / Casa home furnishings and the Armani / Fiori floral designs inside the skyscraper too. Touring Milan, Paris, Jeddah, Moscow and Mumbai, the "Burj Khalifa Armani Residences Road Tour" The Paris event was at New Bond Street's Armani Casa Showroom.