Unlock the Potential of Augmented Reality for Your Business

The sudden and dreadful impact of COVID-19 on businesses was more of a nightmare. Billion-dollar businesses shattered within months and an uncountable number of people are out of jobs now. In such times, technology is the vital support that companies can leverage regardless of their industries.

Real to life advancements like AR technology and mixed reality are helping companies gain new customers and improve the overall business efficiency.

To give a quick perspective— From 2020 beginning, reality experiences technologies like AR and VR have experienced a surge of more than 20%. Along with this, the conversion rate has scaled up by 90% even in a severe financial crisis. AR Services are allowing businesses to leverage their fullest potential and unlock futuristic ways of sustaining the infrastructure.

Reality Technology for the automotive business

Automotive is among the top impacted businesses, and AR can bring disruptive and future-focused growth to companies. Post-COVID-19, this technology will play a significant role in aiding employees to maintain safety measures and help in improving productivity.

• AR can help in speeding up the designing and development process by identifying glitches at a micro level
• This technology can improve both online and in-store product experience
• It can improve the customer experience by uplifting the personalization level

Retail industry transformation

E-commerce is among the top industries that are experiencing the highest ROI on integrating AR experiences in their business. As customers are shifting towards digital retail, this is the peak time for this industry to adopt these modern technologies. Now consumers are seeking real world shopping experiences from their homes, and AR fits best in this need.

• Retail companies can generate higher revenue by providing a whole new shopping experience
• AR can save thousands of dollars from the marketing budget by hosting a virtual launch event
• Improve brand engagement by leveraging AR-based mobile applications

Augmented Reality for Business Optimization

Growing businesses comes with its unique challenges, and an augmented reality company can help you in optimizing time-consuming manual processes. This technology can help ground workers in real-time by facilitating them with quick supervision with connected devices. Along with this, AR, when integrated with other robust technologies, can provide:

• Increased productivity among teams as it can eliminate the communication 'friction' between remote workers and office staff.
• AR can help in capturing more data and information while working on a prototype or an MVP.
• This technology can help business owners train their staff fast to adopt industry-first technologies.

A drastic shift in consumer marketing

AR has already gone beyond the stereotype of gaming, and it's bringing the change in the marketing industry. As more than 60% of Internet users shop online, marketing agencies are leveraging virtuality-based marketing. Zeal AR is offering bespoke reality-based AR Services in Australia and other countries to bridge gaps between brands and buyers.

• Augmented reality can help companies in creating informative, smart campaigns for showing full details in a minimalistic way.
• Unlike conventional ads, these campaigns get higher retention rate which means greater conversions with low-cost branding.
• Mixed reality services can aid media companies in generating premium subscription-based content for higher monetization.

A valuable addition for insurance and safety industry

Insurance companies face losses of billions of dollars due to lack of technology enablement in core operations. An augmented reality agency can help in devising better assessment tools for the long-haul risk assessment process. With modern technologies, teams can gather more accurate data, and it can optimize operational costs.

• It can implement safer methodologies for both risk assessment and mitigation
• Companies can improve the client-side safety protocols demonstration with better visualizations
• Organizations can minimize on-site accidents by providing capable AR-based safety gears

Even with such advancements, we are still playing on the surface level, and there are more to explore. This industry will be of more than $100 billion by the year 2024 as more businesses will opt-in. The real benefit is when you start today and make business future-focused.