Top 5 eCommerce Trends to Look Out for in the Future

Trends in the world of digital marketing are constantly changing. Notably, technological and social advancements will cause significant changes in eCommerce. As a result, businesses must be aware of and quickly adapt to such trends.

Do you want to stay ahead of the competition and build a formidable e-commerce brand? Do you want to know the future predictions so you can take advantage and grow faster in the coming years?

Here are the five major eCommerce trends to watch for in the e-commerce industry in the coming years, based on data from documented research.

1. Increase in Global Market Size

According to Grandview Research, the international market size of eCommerce was estimated at $9.09 trillion in 2019 and will continue to grow at a 14.7 percent annual rate over the next seven years.

What exactly does this mean?

Emerging markets will play a huge role in e-commerce. Especially with the pandemic, many brands in China, Russia, Brazil, and South Africa have adopted e-commerce. Let us not forget that the internet is used by a sizable portion of the world’s population. This means that profits for all e-commerce businesses, large and small, will skyrocket.

You can now use this information to your advantage. Conduct research to determine whether expanding into international markets is the best option for your company.

2. Augmented Reality in ECommerce

Augmented reality is expected to gain mainstream acceptance in the future. You may want to know why.

To provide a better experience for their customers, many eCommerce brands will use augmented reality. Augmented reality is a digital medium that allows your customers to see how a product will look on them or in their homes before making a purchase.

The global virtual reality market will be worth $69 billion in 2028, according to Grandview. As a result, the global augmented reality market will be worth more than $340 billion.

3. Use of Drones for Product Delivery

Isn't it easier to place your orders online and have them delivered almost immediately? This is a sure bet with drones.

Drones are aircraft that are controlled remotely rather than by human pilots. In general, using drones for delivery improves efficiency, lowers costs, and saves time.

4. Jarvis-Like Artificial Intelligence Assistants

People in advanced countries are more likely to use artificial intelligence assistants to improve their quality of life. The popularity and functionality of services such as Alexa and Google Home will grow.

This AI software will listen in on your conversations, monitor your body systems, read your messages, and do a variety of other things.

They can anticipate your needs and preferences because they have access to all of your available personal data. As a result, your decision-making process will be aided.

5. Mobile ECommerce

Statistics report that mobile shopping will account for 12.2 percent of retail sales in 2021. This is higher than the records from traditional eCommerce and in-store shopping.

And, that’s not all.

Do you know that by 2025, mobile consumer spending is expected to reach $270 billion?

With the statistics provided above, you can see how it can have a significant impact on your brand. It would be preferable if you made your site mobile-friendly.

SHOPLAZZA provides you with a mobile-friendly layout that is fluid and flexible, ensuring that your customers can easily navigate your website.

Conclusion

We can all agree that e-commerce will improve significantly in the coming years. All future trends seek to strike a balance that is convenient for both buyers and sellers.

What do you think the future of eCommerce will be like? Tell me in the comments!

(Contributed by Ayotomiwa Omotosho; Co-author: Clair Feng & Ethan Tang)