Top 10 Tips To Boost Magento Store Sales - 2022

Magento, recognized as the top online eCommerce store, is an open-source CMS. over 2,50,000 eCommerce stores have chosen Magento as their CRM system. And plenty of other website owners have started migrating their websites from other to Magento. Because of the Flexibility, Scalability, growth, features, and design options available with Magento, it sets a standard for any eCommerce!

It was launched on August 31st, 2007, and now ruling the eCommerce industry. The world’s top industries such as Amazon, Coca-Cola, and Nike are working on the Magento CMS system.

Any CMS/CRM platform will allow you to create and modify our eCommerce store. They are not going to bring traffic to your online store. It’s you who’ll need to work on bringing traffic to your online store to convert them to your customer.

Because a business without customers is not a business! As it is the prime objective of business to bring in customers and earn profit.

• Where do you get people to visit your website?
• How can you convince them to place an order?
• How can you get customers to revisit and make purchases again?

These are a few of the questions that might be troubling you. Right?

After the Covid-19 epidemic, the eCommerce share of the global retail trade has increased to 17% and it’s still increasing with time. The eCommerce sector is thriving, as people are enjoying online purchases.

So, we are bringing the Top 10 Tips to Boost Magento Store Sales that will improve user experience and will increase your Magento store sales overnight:

1. Improve Website’s Page Speed:

As per statistics, 1 in 4 visitors would abandon a website that takes more than 3-4 seconds to load. as no one has time to spend on the loading page.

So, keep in mind you only have 3 seconds. In the time your site has to load; and if not, there are high chances that you're losing out on a lot of potential customers.

As in this Hurried lifestyle, people have access to a high-speed internet connection, and they expect the websites to load early, exactly after the click. The statistics also show that a 1-second decrease in page loading speed can lose you 7% of your conversion rate.

And for that, a solution is that you’ll need to analyze and throw away all the unnecessary code, unnecessary plugins, and extensions, and most importantly lower the file size of images & videos on your website. That can help you increase your website loading speed rapidly.

Page loading speed has a great impact on SEO, too. So earlier the website loading time, the greater the chances to rank on SERP.

2. Personalize Shopping Experience:

80% of customers think they are more willing to buy from businesses that provide personalized shopping experiences. Yes, that’s true!

Personalization has become extremely impactful in both keeping and getting new customers.

simple adaptations, like using consumers' names in marketing communications and while they purchase, can help really better. Furthermore, retailers are giving more customized shopping experiences by suggesting products based on their previous purchases.

And if you want to go even better then you can experiment with loyalty programs, which can make your customers feel treasured. As an outcome, customers will be more willing to stick with your brand. According to another research, companies may enhance their profitability by 15% if they use personalization engines. what’s better?

In short, Customers become loyal as a result of personalized customer experiences. And your online retail store's sales will increase for sure.

3. Upselling, Cross-selling, and product bundling:

Upselling is a sales method that encourages you to learn more about your customer and provide them with a product or service which suits best to their needs. Like, offering raspberry flavoring for a small fee when a customer orders an iced tea.

Cross-selling offers products that meet extra demands that the purchased item does not. A comb, for example, might be cross-sold to a customer who is purchasing a blow dryer.

Product Bundling is a marketing strategy in which a number of items are packaged together and offered as a single piece for a single price. For example, instead of selling one pencil, you can keep an option to buy a pencil, eraser, and sharpener as a combo pack.

You can sell more products by grouping products that are competent to one another which adds a savings factor.

4. Consider hosting seasonal sales:

It is proven that for any online eCommerce store, seasonal sales are an opportunity to boost sales. There are some online stores whose business reaches the top during Seasonal sales While some also exist that fail to make the campaign successful as their websites are not prepared for increased traffic.

And for that, you can optimize your website performance before you start marketing your seasonal discounts or deals. Examine how the website responds during high traffic and address any delays as soon as possible. You may increase product sales by launching very successful social media and email marketing campaigns. This may also assist you in instilling a feeling of urgency in your consumers, which can boost your sales efforts. In Short, hosting Seasonal sales can earn you better revenue by helping you increase sales.

5. Be active on social media channels:

If you ever wonder, how to increase sales in your Magento store, don't take your social media presence for granted, Never!

If we talk about 2021, social media has reached 3.78 billion users globally, and in upcoming years it is going to go beyond the limits. Also, every people in the world spends a daily average of 2.5 hours on social media. Which can do a lot with sales of your Magento retail store.

Brands that are not willing to make their presence on social media are slowly fading away from the eyes of their potential customers. as Facebook, Instagram, Youtube, Twitter, and other social media channels have made it so easier to find potential customers to interact with and turn them into customers. It is observed that brands using social media to promote their product have increased their conversion rate by over 133%, resulting in billions of dollars of sales.