Journal logo

Reach A New World Of Customers With Mobile Marketing

Mobile marketing can be a great way to attract many niche customers for your services and products.

By hashan tagariPublished 3 years ago 4 min read

Mobile marketing can be a great way to attract many niche customers for your services and products. Nearly everyone owns a type of mobile device, like tablets, phones, etc.

How to Approch customers

Ask customers for their cell phone numbers. The easiest way to do this is with your current email subscribers. When they fill out the form to subscribe, you can ask them to add their phone numbers for any alerts or special deals. This is a quick method of gaining new customers for mobile marketing.

Avoide Things while Marketing messages

Unless it is necessary, avoid large files such as photos in your mobile marketing message. When including a link in the message, make sure to use a URL shortener. These steps will help you keep your message short and concise, which significantly reduces loading time and keeps your customer interested.

Not any web tracker will do when you're trying to keep up with the results of your entire campaign. You need to make sure that you're using a mobile-specific type of software here to keep up with your data. Try different tracking platforms like Bango and Mobilytics to stay up to date with everything.

All mobile marketers would do well to remember that mobile marketing is not a typical marketing strategy. It isn't a strategy at all. It's simply a means of communication. Trying to approach mobile marketing like essential internet marketing will not work out well for you in the end.

Make Ads for Small screen

Make your ads suitable for small screens and slower speeds, or they may not be viewed at all! Most mobile devices have tiny screens and data speeds much slower than a regular PC, so design your mobile content to be displayed accordingly. Otherwise, it may never reach its intended target!

If you make it a simple process to send a mobile marketing ad, customers will! Anytime you build a mobile promotion, ensure that they are easy to pass on to others for further advertising.

If you want to create a mobile app for your business, make sure it does something practical to make customers want to use it repeatedly. Without a usable function for existing or prospective customers, no one is likely to use it.

Be sure to lay claim to your business in each social network's location pages. In mobile marketing, it's all about location, location, location. Smart mobile devices all have location awareness built into their systems, so users can tell what is around them. Make sure they can find you by claiming your page on sites like Foursquare, Facebook Places, Gowalla and Google Places.

QR Code For Mobile marketing

Having a QR code is an essential factor in mobile marketing. QR codes are the new box codes that a mobile device or a smartphone can scan. They are highly effective in connecting your customers with your brand. Try linking the QR code with some coupon or discount for maximum results. If you want to know more about the mobile phones then visit technical hint


Don't forget to promote your website! Get the word out via your regular site and your social media that your website has been optimized for mobile. This will help build awareness of the opportunity, position your brand as a forward thinker in terms of technology, and drive traffic to the new mobile page.

Have a mobile application built for your brand, products or services. A few years ago, the prices for mobile applications were astronomical, out of reach for all but the biggest brands. Today, the cost of entry is still high but doable and necessary for many. Getting your brand a location on the mobile screen can be the entry point for a substantial amount of business.

Take advantage of everything a mobile device has to offer. Innovation is happening very quickly in the mobile marketing arena, and much of it is driven by the rapid innovation occurring in mobile hardware. Look at what the new devices have to offer and add their new abilities into your mobile marketing tactics. In the last two years, contemporary hardware innovations that have affected mobile marketing have included front-facing cameras, location awareness and high definition video recording.

Ensure that your business has a presence on social media websites and includes links to them on your business website. Social media have their mobile versions of their websites and mobile apps that have a relationship with them. This is another way for your business to connect with consumers easily.

Do not send your messages anytime. People will not appreciate getting a message from you in the middle of the night. Perhaps you can even divide your customer base by time zones so that you do not send a message at an odd hour. Avoid sending messages during holidays, except if it is relevant to your campaign.

If you are using mobile marketing in your advertising, you need to make it easy for someone to opt-out or unsubscribe. Sometimes, your customers will go overboard with adding companies to their messaging options and end up receiving hundreds a day. So make your's easy to unsubscribe from, and it will make a good impression on your customers.

Be relevant to your campaign. You may be excited to add mobile marketing to your business strategy, but make sure to stop and consider the purpose of your content. Each communication you have with your customer should be directed at promoting your business by presenting new information or opportunities for your customers or potential customers. Build customer loyalty by providing your customers with what they want.

Make messages easy to navigate

Make movement user-friendly for all makes and models! Many of the new mobile devices can be challenging to navigate. Make your mobile marketing messages easy to navigate. While some customers may be viewing your content from cell phones, tablets, and laptops, others might be using a well-dated cell phone with limited capabilities for movement within your marketing messages. Design your marketing to reach a wide range of customers!

The number of mobile devices grows daily, and mobile marketing is growing as well. Very soon, most people may have a phone and can, therefore, be effectively reached. These tips will help you stay ahead of your competition and allow you to keep in contact with your clients. Go for it!

how to

About the Creator

hashan tagari

I am a blogger. Love to write Content on new technology, the latest tech news, gaming, gadgets review, and android. I also love to write about pets, health, business, finance, and the latest tips and tricks.

Reader insights

Be the first to share your insights about this piece.

How does it work?

Add your insights


There are no comments for this story

Be the first to respond and start the conversation.

Sign in to comment

    Find us on social media

    Miscellaneous links

    • Explore
    • Contact
    • Privacy Policy
    • Terms of Use
    • Support

    © 2024 Creatd, Inc. All Rights Reserved.